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Director, Influencer & Affiliate Marketing

BIOptimizers · United States · 1 mo ago
RemoteRemoteMarketing$500k/yrFull-time

About BiOptimizers

BiOptimizers exists to help people go from baseline health to peak biological performance. We develop science-backed supplements and wellness tools that deliver measurable results. As a remote-first company, our globally distributed team focuses on clarity, autonomy, and operational excellence. Every role is designed to support the health and performance of both our customers and our organization.

Key Responsibilities

  • Own & Scale Performance Influencer Marketing

  • Develop profitable creator acquisition strategies across various platforms

  • Negotiate high-value creator partnerships

  • Build a World-Class Creator Ecosystem

  • Lead Creator Strategy & Commercial Partnerships

  • Own Performance Analytics & Business Intelligence

  • Build Scalable Systems & Future Team Growth

Required Qualifications

  • 7-10 years of experience leading influencer marketing, creator partnerships, affiliate marketing, or performance partnerships for high-growth supplement, wellness, nutrition, fitness, or CPG brands

  • Demonstrated success managing influencer marketing budgets of $500,000+ annually

  • Proven experience building and scaling ambassador programs with 250–500+ active creators

  • Track record of driving measurable business growth through influencer marketing with a strong understanding of revenue, profitability, and attribution

  • Experience negotiating creator contracts, licensing rights, usage rights, affiliate agreements, commission structures, and long-term partnership agreements

  • Experience managing creator relationships directly rather than relying primarily on influencer agencies

  • Strong understanding of performance marketing concepts including last-click attribution, paid amplification, Meta advertising, and customer acquisition

  • Experience using influencer management platforms such as GRIN, CreatorIQ, Aspire, Modash, Upfluence, or equivalent software

  • Experience working closely with Paid Media, Creative, CRM, Product Marketing, and Analytics teams

  • Excellent negotiation, communication, and relationship-building skills

Preferred Qualifications

  • Experience scaling influencer programs beyond 500 active creators

  • Experience building ambassador or affiliate communities using Slack, Discord, Facebook Groups, Circle, or similar platforms

  • Experience activating creator content through paid social advertising

  • Experience leveraging AI tools such as ChatGPT, Claude, or equivalent platforms to improve recruiting, reporting, communication, and workflow efficiency

  • Experience within subscription or direct-to-consumer (DTC) e-commerce businesses

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