Director, eCommerce - Sam Edelman
Caleres, Inc. · New York, NY · 1 wk ago
ManagementFull-time
About the role
Join our dynamic and thriving footwear company as a Director, eCommerce – Sam Edelman in New York City where you'll have the opportunity to make an impact and shape the future of our renowned brands.
Responsibilities
- Direct daily website operations: Ensure site content, product presentation, promotions and merchandising support business goals
- Drive conversion and engagement: Uses site performance, customer behavior and funnel data to improve conversion, engagement, product discovery and order value
- Lead website merchandising strategy: Manage assortment placement, product sequencing, category storytelling, content accuracy and seasonal refreshes
- Collaborate with internal teams: Partner with merchandising, planning, creative, technology, customer service and marketing to align website execution with product priorities, inventory position and brand storytelling
- Influence cross-functional priorities to ensure website needs are represented in product, inventory, creative, technology and business decisions
- Collaborate with marketing: Partner with marketing channel and CRM owners to shape traffic-driving, acquisition, retention and loyalty strategies, while optimizing landing experiences, product discovery, personalization and onsite conversion once traffic reaches the website
Qualifications
- Bachelor’s degree required; MBA or advanced degree preferred
- 7+ years of experience in eCommerce, digital merchandising, site operations, retail merchandising or customer experience
- Proven ability to improve website sales performance through merchandising, analytics, testing and cross-functional execution
- Strong understanding of eCommerce KPIs, including conversion, AOV, revenue per session, product engagement and checkout performance
- Experience with eCommerce platforms, CMS tools, web analytics, testing platforms, digital merchandising systems and product data processes
Benefits
- Sam Edelman is part of Caleres Inc., a diverse portfolio of 15 global footwear brands including Famous Footwear, Naturalizer, Vionic, Dr. Scholl's, Allen Edmonds, and many more.
- Caleres' legacy includes more than 140-years of craftsmanship, a passion for fit and business savvy, with a mission to continue to inspire people to feel great…feet first.
- Caleres is an Equal Opportunity Employer by choice. We believe our company should be as diverse as the consumers we serve. We seek and engage talented individuals from all backgrounds, ethnicities, genders, lifestyles, and belief systems.
Pay
The actual hourly rate will equal or exceed the required minimum wage applicable to the job location. Starting pay is determined by several factors, including relevant skills, qualifications, and experience.
Schedule
Details on the schedule are not specified in the job posting.