Director, eCommerce

Responsibilities

• E-commerce Strategy and Planning
• Developing and executing a comprehensive e-commerce strategy aligned with the overall Hydroviv and Culligan business objectives.
• Identifying and capitalizing on market trends, consumer behavior, and competitive opportunities to drive growth.
• Digital Brand Management
• Overseeing the management and optimization of the Company's eCommerce website, ensuring a seamless and user-friendly experience.
• Collaborating with cross-functional teams to implement website enhancements, updates, and new features.
• Digital Marketing and Promotion
• Leading digital marketing efforts, including online advertising, social media, email campaigns, and SEO, to drive traffic and sales.
• Managing marketing and advertising budgets efficiently to maximize topline revenue.
• Developing and executing promotional campaigns to drive customer acquisition, retention, and loyalty.

Requirements

• Collaboration, creativity, and vision to Hydroviv, consistently pushing the envelope to grow revenue for the business.
• A proven track record of building and scaling an eCommerce platform in a pureplay DTC environment.
• Prior ownership of eCommerce sales forecasts, including customer-specific sales pipelines, and analysis of sales results.
• Deep understanding of the online landscape including features, functionality, and best practices.
• Experience building and leading multi-faceted teams (directly and indirectly) comprised of creatives, technologists, operators, and analysts.
• Proven ability to work cross-functionally with a broader team.
• Impressive presentation and written communication skills.
• Prior eCommerce P&L experience preferred, and experience in VC/PE-backed environment is a plus.
• A roll-up-the-sleeves mentality.

Qualifications

• 8+ years of relevant eCommerce and marketing experience, particularly in high growth environments.
• History scaling eCommerce/DTC businesses.
• Expertise in leveraging all digital marketing tactics to drive engagement and revenue results.
• Deep understanding of the online landscape including features, functionality, and best practices.
• Experience building and leading multi-faceted teams (directly and indirectly) comprised of creatives, technologists, operators, and analysts.
• Proven ability to work cross-functionally with a broader team.
• Impressive presentation and written communication skills.
• Prior eCommerce P&L experience preferred, and experience in VC/PE-backed environment is a plus.
• A roll-up-the-sleeves mentality.

Benefits

• Competitive benefits package including paid time off, health, dental, vision, life, disability benefits, and 401(k).

Pay

Target Salary Range: $180,000 - $200,000 per year plus bonus. Exact pay will be based on factors including, but not limited to relevant education, qualifications, certifications, experience, level, geographic location, and business and organizational needs.