Director, Digital/Technical Product Management - Digital Commerce
USAA · Tampa, FL · 1 mo ago
Marketing$143k–$274k/yrFull-time
The Opportunity
This role is remote eligible in the continental U.S. with occasional business travel. However, individuals residing within a 60-mile radius of a USAA office will be expected to work on-site four days per week.
Director, Digital/Technical Product Management – Digital Commerce
- Combines strategic vision with relentless execution
- Redefines customer experiences, challenges conventional approaches, builds cross-functional alignment for growth
- Sit at the intersection of customer needs, product strategy, technology, data, and innovation
- Create digital experiences that accelerate acquisition, deepen engagement, advance business outcomes
Property & Casualty (P&C) Digital Sales Function Summary
- Transforms how millions of current and prospective members discover, engage with, and join USAA
- Owns digital products and experiences converging brand, marketing, and acquisition
- Crafts seamless, data-driven journeys turning interest into membership while advancing USAA’s mission
- Envisions and builds next-generation P&C digital experiences
- Works across Marketing, Technology, Analytics, Design, and Distribution
What You'll Do
- Attracts, selects, and develops a Digital / Technology Product Management team
- Manages day-to-day activities of the P&C Digital / Technology product management team
- Responsible for P&C end-to-end technology and digital product management activities
- Owns P&C product portfolio strategy and product strategy
- Improves P&C business outcomes through strategic and innovative thinking
- Guides teams in implementing data-driven methodologies across multiple channels
- Develops best-in-class practices, tools, and processes for data collection, member feedback, and product decision-making
- Manages ambiguity, influences others for clarity, solutions, and execution plans
- Collaborates with senior leaders, Digital or Technology product managers, developers, vendors, designers, and other stakeholders
What You Have
- Bachelor's degree; OR 4 years of relevant education and/or experience
- 8 years Digital/Technology Product Management experience, to include Digital/Technology experience in Strategy/Planning, Innovation, User Experience, Process Engineering, Analytics, and/or Research/Testing
- 3 years of direct team leadership
- Demonstrated ability to think strategically, communicate effectively, and leverage and influence leadership and cross-functional teams
- Knowledge of Technology/Digital products and/or emerging technology platforms, applications, data analysis and research techniques, and standards
- Experience in Agile, Lean Product Development and Lean Portfolio Management environments
- Understanding of digital and technology strategy and delivery as it relates to Experience Design concepts and Human Centered Design concepts, roadmap development, journey mapping, competitive analysis and research, and situation analysis methods
What Sets You Apart
- Experience leading digital commerce or digital product organizations within insurance, financial services, retail, travel, telecommunications, healthcare, or other large-scale consumer digital businesses
- Proven experience leading digital commerce, digital acquisition, or customer conversion initiatives for consumer-facing digital experiences
- Deep understanding of digital sales funnels, customer journey optimization, and conversion rate optimization (CRO)
- Experience partnering with UX, UI, content strategy, and research teams
- Experience leading customer journey mapping and service design initiatives across digital and assisted channels
- Strong understanding of modern web platforms, digital architecture, APIs, and customer-facing technologies
- Experience defining product KPIs and using data to prioritize investments and measure success
- Significant experience in AI-enabled customer experiences, conversational interfaces, personalization, recommendation engines, and emerging agentic AI capabilities
- Excellent executive communication and storytelling skills
- Strategic thinking balanced with a bias toward execution and delivering measurable business outcomes
- Exceptional ability to influence Marketing, Product, Technology, Design, Analytics, and Operations without direct authority
- Military experience gained through military service or gained as a military spouse / domestic partner
Compensation
The salary range for this position is: $143,320 - $273,930.
Benefits
- Comprehensive medical, dental and vision plans
- 401(k)
- Pension
- Life insurance
- Parental benefits
- Adoption assistance
- Paid time off program with paid holidays plus 16 paid volunteer hours
- Variety of wellness programs
- Career path planning and continuing education