Jobs · Marketing · New York

Director, Creators & Casting

Day One Agency · New York, NY · 3 wk ago
HybridMarketing$107k–$140k/yrFull-time
We need to output HTML fragment with sections: About the role? Actually we have Description, Role Overview, Responsibilities, Qualifications, Compensation + Benefits. Also maybe Department and Location? The instruction: Use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). Use
  • for any list of duties/requirements/benefits, and

    for prose. Do NOT repeat the job title as a heading (the page already shows it) and do NOT put Job ID / requisition numbers as headings — fold minor metadata into a short

    or drop it. Preserve ALL substantive information; do NOT invent or summarize away detail. Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. IMPORTANT: include a section ONLY when the posting has real, specific content for it — never emit a heading followed by filler/placeholder text (e.g. "commensurate with experience", "not specified", "N/A", "varies", "TBD") and never create Pay/Schedule/Benefits sections unless the posting actually states them. Prefer a few substantive sections over many thin ones. We need to decide which sections to include. The posting includes: Description (intro paragraph), Role Overview, Responsibilities, Qualifications, Compensation + Benefits. Also maybe "About the role" could be description? But we can use headings like "About the role" for description? The instruction says use

    for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we can map: About the role (intro description), Role Overview (maybe part of About?), Responsibilities, Qualifications, Benefits (including compensation). Pay: we have compensation range; we could include Pay section. Schedule: we have hybrid work schedule, full-time. So we can include Schedule section. We must not create sections with filler. So we need actual content. We need to preserve all substantive info. So we need to include the description paragraphs, role overview, responsibilities list, qualifications list, compensation and benefits details, schedule (full-time, hybrid, New York). Also maybe location and department? Those could be folded into a short

    maybe under About the role. We must remove duplicated lines: there is repeated sentence about Fast Company etc appears twice. We should keep only once? The instruction: preserve ALL substantive information; do NOT invent or summarize away detail. Remove duplicated lines. So we should keep the sentence only once. We'll need to deduplicate. Let's extract content. Original text: Department: Creators & Casting Location: New York Description Looking for something fresh? Day One Agency is hiring. Day One is a creative agency committed to bringing fresh thinking to our work. Every. Single. Day. For us, every day is day one, a new opportunity to start from the beginning, find a new angle, and let our creativity and curiosity lead us to earn the unexpected. We’ve built a reputation as a creative partner tuned for navigating culture today; helping brands build legacy through relevance. We’re looking to expand our team with a new Coordinator, Creators & Casting. You’ll become part of an award-winning collective of cultural insiders* and industry outsiders**, all of whom are storytellers at heart. Below you’ll find some specifics about the role. At Day One, the job description is truly just the start. Our best team members are enthusiasts who opt-in and bring something to the party. Ready to join a team that's been on Fast Company's Most Innovative list for three years running, made the Ad-Age A-List and been named Agency to Watch 2025, and took home Campaign AOY in 2025 and PR Week Midsize AOY 4 years in row (2023, 2024, 2025 and 2026)? Keep reading. This role is full-time, requires a hybrid work schedule, and is available in New York. * TREND FORECASTERS, WRITERS, DESIGNERS, PRODUCERS, PEOPLE PERSONS, DIGITAL NATIVES, CULTURE HEADS, INTERNET ARCHAEOLOGISTS, MEME HISTORIANS ** ORGANIZERS, GLOBETROTTERS, DROPOUTS, SKATE SHOP ALUMNI, FORMER BARISTAS, SELF-TAUGHT DEVS, INDIE PUBLISHERS, FINE ARTISTS, SMALL-TOWN ESCAPEES Role Overview As a Director on the Creators & Casting team, you’ll serve as a client lead and team leader, guiding large-scale creator-led campaigns from strategy through execution. You’ll provide a sharp cultural POV, ensure programs deliver measurable impact, and help shape the future of the agency’s creator capabilities. Ready to join a team that's been on Fast Company's Most Innovative list for three years running, made the Ad-Age A-List and been named Agency to Watch 2025, and took home Campaign AOY in 2025 and PR Week Midsize AOY 4 years in row (2023, 2024, 2025 and 2026)? Responsibilities Lead creator-led programs, ensuring strategies align with brand objectives and cultural insightsServe as a trusted strategic partner and client lead, presenting ideas, strategies, and recommendations with confidence to senior brand stakeholdersOversee multiple program teams, ensuring work is integrated, creative, and measurable, while ensuring that work is delivered with excellentGuide and drive strategies, casting recommendations, and contract negotiations led by the broader teamMentor and manage junior staff, fostering a culture of accountability, growth, and operational excellence.Anticipate client and market needs, proactively developing new solutions and opportunitiesContribute to new business efforts, leading creator strategy and presenting to prospective clientsTrack, measure, and analyze performance across programs to deliver insights and push innovation Qualifications 6-8 years of experience in influencer/creator marketing, social strategy, or related fieldProven ability to lead large-scale creator campaigns for major consumer brandsStrong understanding of creator ecosystems, cultural trends, and platform dynamicsExcellent client management, communication, and presentation skillsSkilled in contract negotiations, budget oversight, and campaign reportingExperience leading and mentoring teams, with a collaborative and solutions-oriented mindsetAbility to connect big-picture strategy with detailed executionBachelor’s Degree from an accredited university or equivalent professional experience Compensation + Benefits We value all of our employees and are happy to provide comprehensive benefits to help support them holistically in the best way we can. We offer all our employees:Health Care (Medical, Dental, Vision)Paid Time Off and Company Paid HolidaysSummer Fridays401K Retirement Plan with Company MatchLifestyle Spending AccountPaid Parental LeaveCommuter BenefitsNew Business Referral BonusEmployee Referral Bonus The Company is committed to fair and equitable compensation practices. The base compensation range for this role is $107,000 - $140,000 and this position is eligible for benefits that include medical insurance (health, dental, and vision), retirement plan, paid time off, paid parental leave, new business and employee referral bonuses, etc. Please note that the compensation information provided is a good faith estimate for New York City based hires only and is provided pursuant to the New York City Pay Transparency Law. Final compensation for this role will be determined by various factors such as candidates' relevant work experience, skills, qualifications, and location. We need to remove duplicated lines: The sentence about Fast Company etc appears twice (once in Description after "Ready to join a team..." and again in Role Overview after similar sentence). We'll keep only one occurrence. Probably keep it in Description or Role Overview? We'll keep it in Description maybe. Remove duplicate. Also there is duplicated "Ready to join a team..." maybe we keep one. Now we need to structure. We'll have:

    About the role

    ... (intro description including department/location maybe)

    Role Overview

    ... (role overview paragraph)

    Responsibilities

    • ... each responsibility as separate li

    Qualifications

    • ... each qualification

    Compensation

    ... base compensation range etc.

    Benefits

    • ... list benefits

    Schedule

    ... full-time, hybrid work schedule, located in New York.

    We need to ensure we don't create sections with filler. All have content. Now we need to extract the prose. Let's rewrite description: "Looking for something fresh? Day One Agency is hiring. Day One is a creative agency committed to bringing fresh thinking to our work. Every. Single. Day. For us, every day is day one, a new opportunity to start from the beginning, find a new angle, and let our creativity and curiosity lead us to earn the unexpected. We’ve built a reputation as a creative partner tuned for navigating culture today; helping brands build legacy through relevance. We’re looking to expand our team with a new Coordinator, Creators & Casting. You’ll become part of an award-winning collective of cultural insiders* and industry outsiders**, all of whom are storytellers at heart. Below you’ll find some specifics about the role. At Day One, the job description is truly just the start. Our best team members are enthusiasts who opt-in and bring something to the party. Ready to join a team that's been on Fast Company's Most Innovative list for three years running, made the Ad-Age A-List and been named Agency to Watch 2025, and took home Campaign AOY in 2025 and PR Week Midsize AOY 4 years in row (2023, 2024, 2025 and 2026)? Keep reading. This role is full-time, requires a hybrid work schedule, and is available in New York." We also have footnotes: * TREND FORECASTERS, WRITERS, DESIGNERS, PRODUCERS, PEOPLE PERSONS, DIGITAL NATIVES, CULTURE HEADS, INTERNET ARCHAEOLOGISTS, MEME HISTORIANS ** ORGANIZERS, GLOBETROTTERS, DROPOUTS, SKATE SHOP ALUMNI, FORMER BARISTAS, SELF-TAUGHT DEVS, INDIE PUBLISHERS, FINE ARTISTS, SMALL-TOWN ESCAPEES We should include that as part of description maybe as a note. Could be a

    with the footnote list. Now Role Overview: "As a Director on the Creators & Casting team, you’ll serve as a client lead and team leader, guiding large-scale creator-led campaigns from strategy through execution. You’ll provide a sharp cultural POV, ensure programs deliver measurable impact, and help shape the future of the agency’s creator capabilities." We removed duplicate Fast Company sentence. Now Responsibilities list: The responsibilities are a run-on sentence separated by no punctuation. Need to split into items. Original responsibilities text: "Lead creator-led programs, ensuring strategies align with brand objectives and cultural insightsServe as a trusted strategic partner and client lead, presenting ideas, strategies, and recommendations with confidence to senior brand stakeholdersOversee multiple program teams, ensuring work is integrated, creative, and measurable, while ensuring that work is delivered with excellentGuide and drive strategies, casting recommendations, and contract negotiations led by the broader teamMentor and manage junior staff, fostering a culture of accountability, growth, and operational excellence.Anticipate client and market needs, proactively developing new solutions and opportunitiesContribute to new business efforts, leading creator strategy and presenting to prospective clientsTrack, measure, and analyze performance across programs to deliver insights and push innovation" We need to separate each responsibility.

Similar jobs

Director, Creators

Major League SoccerNew York, NY· 2 wk ago
OTHR$120k–$155k/yrapply on careers-mlssoccer.icims.com

Director, Creators

Major League SoccerStamford, CT· 2 mo ago
$120k–$155k/yrapply on careers-mlssoccer.icims.com

Casting Director

The Walt Disney CompanyAnaheim, CA· 6 days ago
Marketing$73k–$98k/yrapply on disneycareers.com