Director, Content Marketing

Overview

The Director of Content Marketing at Fastly leads the team responsible for shaping and scaling Fastly's content. Reporting to the Chief Product Officer, this role sits within the Product Marketing organization and oversees a high-performing team managing the entire global content portfolio.

Responsibilities

• Elevate Thought Leadership & Authority: Create deeply insightful, industry-defining content that differentiates Fastly in the market and establishes our technical bench as trusted visionaries.
• Optimize the Digital Web Experience: Ensure our corporate web properties are continuously enriched with high-quality, engaging content that clearly articulates our product value and drives visitor engagement.
• Fuel Full-Funnel Conversion: Produce a balanced pipeline of asset and campaign content that supports both top-of-funnel brand awareness and tactical demand generation performance.
• Translate Technical Complexity: Maintain deep technical accuracy while crafting universal, high-impact insights that resonate with both technical practitioners and business decision-makers.
• Scale Responsibly with AI: Build a modern, high-velocity content operations model that leverages generative AI safely to support output and expand reach without sacrificing quality or brand voice.

Requirements

• Experience & Industry Scale: 10+ years of experience driving comprehensive content marketing programs (spanning thought leadership, web, and demand assets) for B2B technology, cloud, SaaS, or cybersecurity brands at scale.
• Tech Storytelling Aptitude: A proven ability to interview deep technical experts, decipher complex infrastructure technology, and craft narratives that engage technical personas and business executives.
• Content Operations & Modern Tooling: A proven track record of leveraging generative AI productivity tools responsibly, ensuring editorial integrity, protecting intellectual property, and keeping human creativity at the core of our messaging.
• Design & Copy Collaboration: Experience working closely with creative and design teams, with a sharp eye for how visual layout and copy work together to improve readability and engagement.
• Agency & Freelance Management: Proven success in sourcing, briefing, and managing external technical writers and agencies to deliver multi-medium projects on time and within budget.
• Education: Bachelor’s degree in Journalism, Communications, Technical Marketing, Computer Science, or a related field, or equivalent practical experience.

Qualifications

• Experience leading and mentoring a high-performing team.
• Proven ability to architect and oversee a holistic content strategy.
• Strong understanding of digital marketing strategies and tactics.
• Ability to manage external pipelines and scale content velocity.
• Proven success in translating technical complexity into compelling narratives.

Skills

• Strategic thinking and problem-solving skills.
• Excellent communication and collaboration abilities.
• Ability to manage multiple projects simultaneously.
• Expertise in content creation and optimization.
• Knowledge of generative AI tools and their integration into content workflows.

Benefits

Fastly offers a comprehensive benefits package including medical, dental, and vision insurance, family planning, mental health support, an Employee Assistance Program, insurance (Life, Disability, and Accident), a Flexible Vacation policy, and up to 18 days of accrued paid sick leave. Additionally, we offer a 401(k) (including company match) and an Employee Stock Purchase Program. For 2026, we provide 12 paid local holidays and 12 paid company wellness days.