Director, Connected Commerce

About the role

Join this dynamic team focused on delivering better nutrition for every step of life's journey. The Director of Connected Commerce will lead Glanbia Performance Nutrition's omnichannel retail marketing strategy across its portfolio of performance nutrition and healthy lifestyle brands. This role is responsible for connecting the in-store, retailer digital, retail media, social commerce, and experiential components of the shopper journey to drive brand growth, customer performance, consumer engagement, and increased digital penetration. The Director will establish the vision, operating model, measurement discipline, and investment priorities for Connected Commerce across GPN's omnichannel retail customers. The role will ensure that physical and digital activation plans work together as one integrated commercial strategy, balancing impactful in-store execution with effective retailer digital campaigns, retail media, content, and experiential trade and consumer programs. This leader will build strong partnerships across Customer Sales, Customer Strategy & Planning, Brand Marketing, Category Management, Insights & Analytics, Finance, and external agencies. The Director will lead and develop the