Director, Commerce

About the role

Beauty Co‑Lab (BCL) is a bespoke Omnicom Media Group unit for L’Oréal USA delivering audience‑first, full‑funnel and omni‑channel strategies. The Director, Commerce will act as a strategic consultant, developing and presenting client industry market research, eCommerce search trends, growth areas, and new models. This role will lead the agency’s retail partnership strategy, break down barriers with walled gardens, and innovate measurement approaches for commerce‑based campaigns.

Responsibilities

• Lead the strategy and execution of the client’s eCommerce and shopper (in‑store) business.
• Manage the internal team that supports execution of commerce initiatives.
• Partner with client teams to negotiate and optimize spend across eCommerce and retail channels.
• Collaborate with Strategic Planning to deliver holistic, omnichannel brand solutions.
• Provide education to clients at all levels and become a subject‑matter expert on regulatory aspects of beauty marketing.
• Define platform standards and share best practices within the global community.
• Integrate closely with creative, production, and Marketing Science/measurement partners.
• Synthesize data and insights from subject‑matter experts to develop data strategies and point‑of‑view on emerging platforms.
• Stay current on the evolving media and commerce landscape and bring forward innovative ideas.

Qualifications

• Minimum 8–10 years of total CPG/media industry experience, including eCommerce or traditional media.
• Proven track record in the eCommerce/retail/shopper space.
• Interest in or knowledge of the beauty industry.
• Experience working with mass‑retailer media.
• Strong curiosity to identify and deliver “what’s next” for clients.
• Deep understanding of connected commerce operations, both brand‑ and performance‑based marketing.
• Aptitude for data and analytics; ability to interpret data, pull in resources, and understand nuances across countries and targets.
• Experience leading e‑retail/e‑commerce/shopper projects with creative agencies or partners.
• Proficiency with Excel, Power BI, and Tableau; preferred experience with Nielsen, IRI, PacVue, and Profitero.
• Hands‑on retail media experience and client‑facing experience.
• Bachelor’s degree (preferably in Business, Marketing, Management, or Entrepreneurship).

Pay

$150,000 – $160,000 USD

Benefits

• Health insurance
• Vision insurance
• Dental insurance
• 401(k) retirement plan
• Healthcare Flexible Spending Account
• Dependent Care Flexible Spending Account
• Vacation days
• Sick days
• Personal days
• Paid parental leave
• Paid medical leave
• Short‑term and long‑term disability (STD/LTD) insurance

Schedule

Employees are required to work in the office a minimum of three days per week, with an objective to increase this requirement over time, potentially to five days per week.