Director, Client & Partner Marketing
About the role
The Director, Client & Partner Marketing Team: Phreesia Network Solutions role exists to deepen and expand client relationships through client marketing, partner co-marketing, industry events, client experiences, and gifting. The role also involves taking non-selling work off the plates of the sales team to focus on commercial outcomes.
Responsibilities
Own the work of deepening and expanding client relationships through client marketing, partner co-marketing, industry events, client experiences, and gifting.
Build a discipline around client marketing, advocacy, partner co-marketing, industry events, client experiences, and gifting.
Lead the Client Advisory Board (CAB) program: charter, recruitment, agenda, and follow-through on insights.
Partner with Enablement and Marketing to develop case studies, testimonials, and outcomes content for PatientConnect, PSE, MediFind, and new offerings.
Run lifecycle campaigns from onboarding through renewal and expansion, in partnership with Client Experience and Client Solutions.
Develop and execute joint marketing programs with strategic partners (e.g., Fierce and other industry media).
Manage the events budget and agency relationships.
Design and run a client experiences program: hosted dinners, intimate gatherings, sports and cultural events, special-occasion moments.
Own the gifting program: thoughtful, well-timed, on-brand, never generic.
Lead, mentor, and grow a small team.
Requirements
Bachelor’s degree required.
5+ years of marketing experience, including experience in client marketing, customer marketing, partner marketing, or related disciplines.
Experience within pharmaceutical, life sciences, healthcare media, or healthcare marketing environments.
Agency experience, either directly within an agency environment or through close partnership with media agencies such as Publicis, Omnicom, IPG, Havas, Tag, or similar organizations.
Prior people management experience.
Qualifications
Strong relationship-building mindset and genuine enjoyment of creating meaningful client experiences.
Highly collaborative environment and enjoyment of working across sales, client-facing, and marketing teams.
Passion for client retention, advocacy, and expanding existing client relationships.
Experience personalizing communications and experiences at scale.
Strategic thinking along with the ability to execute and operationalize programs.
Comfortable presenting to senior client stakeholders and executive leadership.
Experience building or scaling client marketing, customer marketing, advocacy, or loyalty programs.
Experience planning and executing conferences, events, advisory boards, or executive engagement programs.
Data-driven approach to measuring engagement, retention, and marketing impact.
Highly organized, self-motivated, and comfortable navigating a fast-paced environment.
Familiarity with marketing automation, CRM, and analytics tools such as Marketo, Salesforce, Google Analytics, or WordPress.
Experience with point-of-care marketing, DTC pharmaceutical advertising, healthcare media, or related healthcare marketing environments.
Experience operating in an annual media buying cycle (Q3 planning, Q4 booking).
Experience running a Client Advisory Board program.
Benefits
Base Salary: $200,000–$300,000 USD (depending on qualifications)
A comprehensive Total Rewards package designed to support your whole life — not just your work