Director, Athletics Ticket Sales & Strategy
Auburn University · Auburn, AL · 1 mo ago
SalesFull-time
Responsibilities
- Manages all aspects of the Ticket Sales & Service team, including driving new sales for revenue generating sports, retaining existing customers, capitalizing on leads to secure new long-term season ticket holders, and supervising the Ticket Sales & Service employees.
- Manages the team with a goal-oriented approach to achieve sales targets and deliver exceptional customer service.
- Manages and implements strategies to generate potential leads, ensuring they are efficiently distributed among the sales team.
- Makes sure to monitor the progress and outcomes of lead assignments to optimize sales efforts and maximize conversion rates.
- Conducts outbound calls to engage leads and effectively sell tickets, leveraging leads that have been generated through digital interactions.
- Adapts sales strategies based on the specific needs and preferences of each lead, maximizing the likelihood of successful conversions and revenue generation.
- Assists in game day box office needs at all revenue-generating sports, including ticket sales, resolving customer inquiries or issues, managing will-call services, and ensuring efficient entry and seating processes.
- Works diligently to create a positive and seamless ticketing experience for attendees at sporting events.
Qualifications
- Bachelor's degree in Public Relations, Business, Marketing, Communications, Sports Administration/Management, or related field.
- 4 years of experience in business operations, ticket sales, or sales operations including taking leads to drive sales and retain existing customers.