Director, Account Based Marketing (ABM)

Remote – US based candidates only, no visa sponsorship available.

About the role

This role will drive performance marketing initiatives focused on efficient acquisition, testing, and measurable revenue contribution. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a life sciences environment.

Responsibilities

• Own and execute an integrated account-based marketing strategy aligned with key account growth
• Design marketing programs supporting Channel Partner and Corporate Accounts
• Translate key account plans into targeted marketing activations for measurable growth
• Build and execute full funnel marketing campaigns tailored to specific needs
• Develop account-specific messaging frameworks reflecting each partner's business model
• Partner closely with Key Account Managers to align marketing plans with account strategies
• Collaborate with sales leadership to deliver practical account-specific tools and materials

Requirements

• Bachelor's degree in Business, Marketing, or equivalent experience; MBA preferred
• 10+ years of progressive B2B marketing experience focusing on account-based marketing
• Proven ability to translate account-level strategies into integrated marketing campaigns
• Strong understanding of ABM principles and relevant technology platforms
• Experience executing multi-channel digital campaigns including email, paid media, and webinars
• Proficiency with Marketing Automation and CRM technologies
• Excellent analytical skills for building measurement frameworks

Pay

$130,000 – $160,000 annually

Benefits

• Competitive compensation and benefits package
• Medical, dental, vision, and voluntary benefits
• Company-paid life insurance and disability coverage
• 401(k) retirement plan with generous contributions
• Increasing paid time off each year
• Tuition reimbursement opportunities
• Opportunities for growth and career development
• Strong pathways for internal promotion and career development
• Supportive, team-first culture
• Impactful work in the field of animal health