Jobs · North Carolina

Director, Access Optimization Lead - Hepatology /Immunology

GSK · Durham, NC · 2 mo ago
Full-time

About the role

This position can be based in Durham, NC or Philadelphia, PA. Reporting to the Senior Director, Market Access Strategy, Hepatology/Immunology Portfolio Lead, the Director, Market Access Strategy – Access Optimization Lead serves as the enterprise market access leader for assigned brand(s) and indications.

Responsibilities

  • Serve as the market access strategy lead for assigned brand(s), accountable for the integrated access strategy across payer, provider, patient support, pricing/contracting, trade/distribution, and organized customer segments.
  • Act as the primary Market Access representative on the IBCT, shaping brand strategy and ensuring access considerations are embedded in core commercial decisions, launch plans, lifecycle planning, and performance discussions.
  • Develop and own the market access strategy, including strategic choices required to optimize access, brand growth, financial performance, and customer pull-through.
  • Translate customer, competitor, policy, reimbursement, and market signals into actionable recommendations that evolve the value proposition, evidence needs, strategic priorities, and tactical plan.
  • Partner with pricing and contracting, analytics, HEOR, patient experience, account teams, and trade/channel teams to evaluate choiceful tradeoffs across investments, GTN implications, customer strategies, and launch/lifecycle priorities.
  • Lead cross-functional alignment around access strategy and ensure the broader market access matrix is coordinated against the most important business priorities.
  • Provide clear and timely access guidance to brand and senior leadership on competitive events, reimbursement changes, payer and provider dynamics, organized customer trends, and emerging risks/opportunities.
  • Inform the development of customer-facing resources, evidence communication, segment strategies, and field guidance to ensure the market access strategy is translated into meaningful action.
  • Support launch readiness and lifecycle optimization for new brands, new indications, and portfolio priorities.
  • Build strong relationships across the organization and serve as a trusted strategic advisor on market access issues.

Qualifications

  • Bachelor’s degree
  • 5+ years of relevant experience in pharmaceutical / biotech market access, access strategy, payer marketing, reimbursement, pricing/contracting, brand strategy, or related commercial roles
  • Experience developing and leading market access strategies
  • Experience working across key access stakeholders, including payers, providers, health systems, organized customers, and channel partners
  • Demonstrated ability to lead cross-functional strategy in a matrixed organization
  • Strong strategic thinking, communication, and influencing skills, including the ability to influence without authority

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