Digital Shopper Marketing Intern

About the role

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name! Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all. Are you a passionate and driven undergraduate looking to kickstart your marketing career with hands-on experience at a leading global company? As Digital Shopper Marketing Co-Op Intern, you’ll be immersed in our brands’ eCommerce presence, ensuring every click leads to a seamless, persuasive, and best-in-class shopper experience. The single most important outcome for this position is maximizing conversion rates by optimizing our Product Detail Pages (PDPs) for agentic commerce, SEO and the unique nuances of each retail environment. You will ensure our products are easy to find, compelling to purchase, and accurately represented across major retailer sites.

Responsibilities

• Support large shopper media activations across multiple key retailers, ensuring that content on pages are up to date, and create strategies on how to win at the digital shelf
• Execute retailer-specific copy optimization, tailoring titles, bullet points, and descriptions to garner favor within specific retailer algorithms and shopper demographics.
• Optimize automated workflows for consistent PDP image and copy updates, that have built in data validation steps
• Partner with shopper marketers and retail media managers to build digital shelf visibility strategies that increase visibility at the digital shelf to drive incremental conversion
• Utilize digital shelf analytics tools to identify performance gaps and opportunities, translating data into actionable “so what” insights that deliver measurable growth to the business

Requirements

Currently enrolled in a BA/BS degree program, in your 3rd or 4th year in marketing, digital marketing, computer science, business or related field

Qualifications

• Exceptional written and verbal communication skills, allowing you to articulate ideas clearly and concisely.
• A strong ability to work both independently and collaboratively within a team environment, contributing to collective success.
• Highly organized with a keen eye for detail, ensuring accuracy and efficiency in your work.
• Proficiency in Google Suite (Sheets, Slides, Docs), enabling you to seamlessly navigate our digital tools.
• A passion for pets is a plus!

Benefits

• Medical, dental, vision, basic life insurance
• Paid parental leave
• Disability coverage
• Participation in the 401(k) retirement plan with company matching contributions (subject to eligibility)
• Minimum of 15 vacation/PTO days (hourly employees receive a minimum of 120 hours)
• 13 paid holidays (vacation days prorated based on hire date)
• Paid sick leave adjusted based on role and location per local laws

Pay

Salary Range $24.00 - $25.00 USD. Pay is determined based on experience, qualifications, and location. Salaried employees may also be eligible for discretionary bonuses, profit-sharing, and long-term incentives for Executive-level roles.

Schedule

Duration: January 25 - April 30, 202