Jobs · Marketing · Minnesota

Digital Marketing Intern

Graco · Rogers, MN · 3 wk ago
Marketing$21–$28/hrFull-time
We need to output HTML fragment with sections: headings

for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real content. We need to parse the job posting. First, remove boilerplate: cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, application instructions. Also remove "Graco manufactures and markets premium equipment..."? That's description of company; might be considered part of About the role? The instruction: "Do NOT repeat the job title as a heading (the page already shows it) and do NOT put Job ID / requisition numbers as headings — fold minor metadata into a short

or drop it." So we can include a short paragraph about company maybe as part of About the role. We need sections: About the role (maybe a paragraph describing purpose), Responsibilities (list of duties), Requirements (maybe education, GPA, etc.), Qualifications (maybe skills?), Skills (maybe specific skills), Benefits (benefits listed), Pay (pay range), Schedule (if any schedule info). The posting mentions "summer" internship, but no explicit schedule like full-time, part-time. It says "throughout the summer". Could infer schedule but not explicit. We should not create Schedule section unless posting actually states them. It does not give schedule details like hours per week. So omit Schedule. Pay: they give base pay range $21.00 - $28.00. So include Pay section. Benefits: they list medical, dental, stock purchase plan, 401(k), tuition reimbursement and more. Also mention Graco named Best Place to Work. So include Benefits. Responsibilities: list of duties under "What You Will Do At Graco". Provide bullet list. Requirements: maybe "Sophomore or Junior pursuing a degree in Marketing or Business from an accredited university", "Minimum GPA of at least a 3.0 on a 4.0 scale desired", "Applicants must be legally authorized to work in the United States on a permanent and unrestricted basis." Also mention not eligible for immigration sponsorship, etc. Those are eligibility requirements. Could be under Requirements. Qualifications/Skills: maybe "Excellent verbal and written communication skills", "Strong interpersonal skills", "Proficient Microsoft Office usage skills (Excel, Word, PowerPoint)", "Ability to work independently on assigned projects". Could be Skills. We need to avoid filler like "commensurate with experience". Not present. We need to preserve all substantive information; do not invent or summarize away detail. So we need to include all details. Let's extract content: Company description: "Graco manufactures and markets premium equipment to move, measure, control, dispense and spray a wide variety of fluid and powder materials. What does that mean? Well, we pump peanut butter into your jar, and the oil in your car. We glue the soles of your shoes, the glass in your windows and the screen on your phone. We spray the finish on your vehicle, coatings on your pills, the paint on your house and texture on your walls. Graco is part of your daily life." Then about intern program: "The Graco Intern Program offers more than just work experience—it’s a chance to make an impact. As an intern, you’ll take on projects that matter to the business, contribute to initiatives that drive progress, and develop skills that prepare you for what’s ahead. Throughout the program, you’ll expand your industry knowledge, collaborate with professionals who are passionate about doing things the right way, and experience a culture that thrives on new ideas and continual growth. You’ll also take part in events designed to support both your learning and personal development. The program concludes with a final presentation where you’ll showcase your achievements and the difference you’ve made." Purpose: "The purpose of this position is to learn through immersion within the Search Optimization and Digital Content team. The intern will support content creation and optimization efforts throughout the summer, closing with a final presentation to the Executive Leadership Team. This is an opportunity to build foundational digital marketing and content skills while contributing to real campaigns and evergreen content initiatives. This role is a strong step toward a long-term career in marketing, content strategy, or communications." Responsibilities bullet list: "Assist in drafting and formatting digital content (web and email) based on project briefs from divisional go-to-market team", "Perform Keyword research and targeting opportunities to update paid media campaign", "Assist the Search team in checking copy and page structure against SEO best practice", "Support content entry and basic authoring tasks under guidance from the content team", "Perform SEO audit and provide recommendations on new content to drive traffic to the site", "Present findings and project work to the Executive Leadership Team", "Other duties as assigned" Requirements: "Sophomore or Junior pursuing a degree in Marketing or Business from an accredited university", "Excellent verbal and written communication skills", "Strong interpersonal skills", "Proficient Microsoft Office usage skills (Excel, Word, PowerPoint)", "Ability to work independently on assigned projects", "Minimum GPA of at least a 3.0 on a 4.0 scale desired", "Applicants must be legally authorized to work in the United States on a permanent and unrestricted basis.", "This position is not eligible for immigration sponsorship now or in the future (e.g., H-1B, TN, E-3, O-1, L-1, or employment-based permanent residence sponsorship).", "Candidates working under temporary employment authorization, including F-1 OPT, STEM OPT, CPT, or similar programs, are not eligible for this position." Benefits: "Graco has excellent opportunities available to individuals who want to be part of a fast-moving, growing company that is committed to quality, innovation and solving fluid handling problems for our customers. Graco is proud to be named a Best Place to Work by Fortune Magazine in 2016, 2018, 2019, 2021 & 2022. Graco offers attractive compensation, benefits and career development opportunities. Graco’s comprehensive benefits include medical, dental, stock purchase plan, 401(k), tuition reimbursement and more." Pay: "$21.00 - $28.00" base pay range. Also mention "Our company uses E-Verify to confirm the employment and eligibility of all newly hired employees. To learn more about E-Verify, including your rights and responsibilities, please visit www.dhs.gov/E-Verify." That's legal boilerplate; we should remove as per instruction: remove legal/EEO/equal-opportunity/scam-warning boilerplate. So drop that. Also remove "At Graco, you truly make a difference..." paragraph maybe considered fluff but it's substantive? It's about culture. Could be part of About the role or Benefits? Might be considered boilerplate? It's not legal but it's generic. The instruction: "Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions." That paragraph is not boilerplate per se, but it's somewhat generic. However we might keep it as part of About the role or Benefits? It says "At Graco, you truly make a difference. Your unique talents contribute to our organizational growth and future. Not only do you make a difference, but Graco’s culture empowers employees to create their own career path. Whether you choose to advance within your current department or explore new opportunities in different divisions, you have the ability to build your future. Our managers are here to provide support and guidance as you continue to grow within your career." This is about culture and growth. Could be part of About the role or Benefits. Since we have Benefits section already, we could incorporate this into Benefits or About the role. But we need to avoid filler. It's somewhat substantive but maybe we can include as part of About the role. We need to decide sections: About the role (company description + intern program overview + purpose). Responsibilities (list). Requirements (education, GPA, work authorization). Skills (communication, interpersonal, MS Office, independent work). Benefits (benefits list + Best Place to Work + career growth statements). Pay (range). Possibly also include "Other duties as assigned" under responsibilities. We must not repeat job title as heading. No job ID. We must output only HTML fragment. Let's craft:

About the role

Graco manufactures and markets premium equipment to move, measure, control, dispense and spray a wide variety of fluid and powder materials. Examples include pumping peanut butter into jars, oil in cars, gluing shoe soles, glass in windows, phone screens, vehicle finishes, pill coatings, house paint, and wall textures. Graco is part of daily life. The Graco Intern Program offers more than just work experience—it’s a chance to make an impact. Interns take on projects that matter to the business, contribute to initiatives that drive progress, and develop skills that prepare them for the future. Throughout the program, interns expand industry knowledge, collaborate with professionals passionate about doing things the right way, and experience a culture that thrives on new ideas and continual growth. They also participate in events supporting learning and personal development, concluding with a final presentation showcasing achievements. The purpose of this position is to learn through immersion within the Search Optimization and Digital Content team. The intern will support content creation and optimization efforts throughout the summer, closing with a final presentation to the Executive Leadership Team. This opportunity builds foundational digital marketing and content skills while contributing to real campaigns and evergreen content initiatives, and is a strong step toward a long‑term career in marketing, content strategy, or communications.

Responsibilities

  • Assist in drafting and formatting digital content (web and email) based on project briefs from divisional go‑to‑market team
  • Perform keyword research and targeting opportunities to update paid media campaigns
  • Assist the Search team in checking copy and page structure against SEO best practice
  • Support content entry and basic authoring tasks under guidance from the content team
  • Perform SEO audit and provide recommendations on new content to drive traffic to the site
  • Present findings and project work to the Executive Leadership Team
  • Other duties as assigned

Requirements

  • Sophomore or Junior pursuing a degree in Marketing or Business from an accredited university
  • Minimum GPA of at least a 3.0 on a 4.0 scale desired
  • Applicants must be legally authorized to work in the United States on a permanent and unrestricted basis
  • This position is not eligible for immigration sponsorship now or in the future (e.g., H‑1B, TN, E‑3, O‑1, L‑1, or employment‑based permanent residence sponsorship)
  • Candidates working under temporary employment authorization, including F‑1 OPT, STEM OPT, CPT, or similar programs, are not eligible for this position

Skills

  • Excellent verbal and written communication skills
  • Strong interpersonal skills
  • Proficient Microsoft Office usage skills (Excel, Word, PowerPoint)
  • Ability to work independently on assigned projects

Benefits

  • Medical, dental, stock purchase plan, 401(k), tuition reimbursement and more
  • Named a Best Place to Work by Fortune Magazine in 2016, 2018, 2019, 2021 & 2022
  • Attractive compensation, benefits and career development opportunities
  • Culture that empowers employees to create their own career path, with managerial support and guidance for growth

Pay

$21.00 - $28.00 base hourly rate (exclusive of fringe benefits

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