Digital Producer

The Times Union newsroom is seeking an enterprising, audience‑focused and versatile journalist to manage and create content serving New York’s Capital Region and beyond. Producers curate and package stories from multiple sources, including the editorial staff, and publish across all digital platforms, including the website, app, newsletters, video and social media accounts.

About the role

This full‑time position involves planning, posting, and packaging stories on Times Union platforms, editing video clips for rapid social sharing, managing newsletter campaigns, monitoring analytics, writing SEO‑optimized headlines, and contributing to digital projects such as photo galleries, restaurant guides, and real‑estate spotlights.

Responsibilities

• Plan, post, and package stories across website, app, newsletters, video, and social media.
• Add links, photos, and related assets to stories; send breaking‑news emails and app alerts.
• Edit video clips for social media distribution and embed them into stories.
• Help manage newsletter campaigns and social‑media accounts.
• Monitor website analytics and make content decisions that drive audience trust and growth.
• Write compelling, SEO‑optimized headlines for digital audiences.
• Contribute to digital projects such as photo galleries, restaurant guides, and real‑estate spotlights.
• Collaborate with digital project managers, editors, and writers on innovative storytelling packages.

Skills

• Working knowledge of tactics to maximize reach and build an audience.
• Understanding of best practices for audience engagement and ability to implement them.
• Basic video‑editing skills; experience with Adobe Premiere and/or Canva is a plus.
• Idea generation and collaboration to shape fresh ideas into compelling stories.
• Excellent writing and communication abilities.
• Top‑notch organization skills to meet audience needs and deadlines.

Requirements

• Familiarity with AP Style and some news‑writing experience.
• Awareness of media standards around fair use and accurate citation.
• Knowledge of web and social‑media analytics tools, content management systems, and search‑optimization platforms.
• Experience editing video for social‑media platforms.
• Basic knowledge of HTML.
• Sound news judgment and strong understanding of local content.
• Ability to work effectively in a small, teamwork‑oriented organization.
• Proven success in a deadline‑driven environment and ability to juggle multiple tasks or projects.

Pay

The salary range for this role is $56,000 – $64,000 (NY state), based on experience and skill set.

Schedule

Full‑time position that includes working one weekend day; additional shifts or hours may be required as news warrants.

About Us

The Times Union is investing in digital journalism, offering a unique opportunity for a journalist to make an impact in local communities. The organization is committed to growing and retaining a more diverse workforce that reflects the communities it serves, and strongly encourages applicants from traditionally underrepresented groups—including women, people of color, individuals with disabilities, LGBTQ+ community members, and veterans—to apply.