Digital Marketing Strategist

About the role

The only duopoly in St. Louis is looking for our next super star seller to join our incredible team. FOX 2/St. Louis 11 (CW) is a trusted source for news, entertainment, and community engagement in St. Louis-DMA market 24. As we expand our digital footprint, we are seeking a driven and client-focused Digital Marketing Strategist to join our sales team. This is a great opportunity for a motivated individual who understands the digital advertising landscape and is passionate about helping local businesses grow.

Responsibilities

• Sell a full suite of digital advertising products (including OTT/CTV, SEO/SEM, display, video, social media, and email marketing).
• Build and manage a book of business through prospecting, networking, referrals, and cold outreach.
• Develop client-focused proposals and present them with confidence and clarity.
• Partner with internal teams (marketing, creative, digital operations) to execute high-quality campaigns.
• Monitor and analyze campaign performance, delivering regular reporting and optimization recommendations to clients.
• Stay informed on industry trends and emerging digital platforms to provide cutting-edge solutions.

Qualifications

• 1+ years of digital advertising sales experience preferred; broadcast media sales experience is a plus.
• Proven track record of meeting or exceeding sales goals.
• Understanding digital ad products such as OTT/CTV, Social, Native, Streaming Audio, Out-of-Home, SEM and SEO.
• Excellent communication, presentation, and relationship-building skills.
• Self-motivated with a hunter mentality and a passion for helping businesses succeed.
• Ability to work independently and manage multiple accounts in a fast-paced environment.

Skills

• Familiarity with CRM systems (e.g., Salesforce) and proposal platforms.
• Understanding of analytics tools (e.g., Google Analytics, Facebook Business Manager, Adobe Analytics).
• Knowledge of local/regional advertising markets.

Benefits

• Competitive compensation
• Full benefits package (health, dental, 401k, paid time off)
• Comprehensive training and continuous support to accelerate your growth
• A supportive, creative, collaborative workplace where your ideas are valued and innovation is encouraged
• The opportunity to sell cutting-edge digital solutions backed by a trusted media brand