Digital Marketing Intern

About the role

Circuit of The Americas (COTA) is a 365-entertainment destination for world-class events located in Austin, TX. The sports and entertainment portfolio at COTA is unmatched in the country with Formula 1 US Grand Prix, NASCAR and MotoGP attracting global fans during championship races on the famed Circuit and Live Nation producing over 30 headline concerts every year at the Germania Insurance Amphitheater. Opening in 2026, COTA’s amusement park, COTALAND, is on over 30-acres featuring two first-of-their-kind roller coasters and 30 rides.

This is a part-time, on-site role.

Responsibilities

• Assist with building, updating, and testing event websites and mobile app content
• Support setup and execution of digital campaigns for race events, including:
  • Promotional emails
  • SMS campaigns
  • Mobile push notifications
• Draft and edit copy for fan-facing communications and marketing assets
• Help manage content calendars and campaign timelines for event weekends
• Coordinate with marketing, ticketing, and operations teams to ensure accurate and timely messaging
• Monitor basic performance metrics (open rates, click-through rates, opt-ins) and help compile reports
• Provide on-site support during major race weekends as needed

Requirements

• Currently pursuing a degree in Marketing or related field

Skills

• Strong interpersonal skills; can effectively communicate and relate to all levels within and outside the organization; create and build positive and productive relationships
• Drives the team and the organization for results in order to improve bottom line performance; able to make timely or planned decisions appropriate to the circumstances or situation
• Ability to make tough decisions, gains input from others and moves decisions forward in the organization
• Responds quickly and effectively to changing trends and circumstances; embraces change and welcomes fresh perspectives; learns from past mistakes and adjusts accordingly
• Ability to manage appropriate steps to get projects completed; has strong abilities to organize people and processes; can create a plan for resourceful workflow
• Can be trusted to act in a manner that is truthful and values direct, honest communication at all levels of the organization

Physical Demand & Work Environments

• Ability to stand, sit, use of hands to handle, or feel, reach with hands and arms
• Ability to lift and/or move up to 25 pounds
• Ability to squat, bend, twist, push/pull
• Ability to stand/walk for long periods
• Specific vision abilities required by this job include close vision and distance vision
• Work in extreme environments outdoors throughout the year
• The noise level in the work environment is usually moderate but can be loud during events