Jobs · Marketing · Illinois

Digital Marketing Designer

The Parking Spot · Chicago, IL · Yesterday
HybridMarketing$60k/yrFull-time

Position Summary

We're looking for a Digital Marketing Designer to join our Digital Marketing team. This role sits at the intersection of creative execution and performance marketing — you'll be the hands-on builder turning brand strategy into high-performing assets for Email Marketing and Paid Media.

Key Responsibilities

  • Create on-brand email templates and visual assets for promotional email campaigns, then build those emails directly in an ESP
  • Manage the end-to-end execution of email marketing and mobile push campaigns: planning, creation, segmentation, QA, scheduling, and analysis
  • Ensure all copy aligns with each email's creative direction
  • Manage the promotional calendar and partner with cross-functional teams (e.g. Revenue Management and Sales) to align promotions with company objectives
  • Create and produce static and animated assets for paid social, display, and programmatic campaigns (Google, Meta, Display Ads, etc.)
  • Adapt and resize creative across formats, aspect ratios, and platform specs (stories, feeds, in-app, responsive email)
  • Write or refine supporting ad copy, subject lines, and CTAs in partnership with copywriters/Brand Marketing
  • Leverage performance data to launch creative A/B and multivariate tests across paid and email channels to identify top-performing concepts
  • Own creative-level performance metrics (CTR, CVR, CPA/ROAS) and translate data into actionable creative iterations
  • Develop and maintain a rolling test-and-learn calendar to combat creative fatigue and keep campaigns fresh
  • Collaborate with cross-functional teams (Digital Marketing and Brand Marketing) to manage asset requests, timelines, and feedback loops with both teams to keep production moving on schedule
  • Maintain and organize a shared creative asset library/versioning system

Knowledge, Skills & Experience Required

  • 2–4 years of experience generating creative assets for digital marketing campaigns
  • Hands-on proficiency in design tools (Photoshop, Illustrator, Canva, Figma, etc.), as well as emerging creative AI tools
  • Experience building and deploying emails in an ESP, preferably Salesforce Marketing Cloud; basic HTML/CSS for email template customization
  • Working knowledge of ad platform creative specs (Google Ads, Meta, etc.)
  • Understanding of performance metrics and how creative decisions impact Open Rates, CTR, CVR, and CPA/ROAS
  • Strong eye for design and brand consistency, balanced with a data-driven, test-and-learn mindset
  • Excellent organizational skills and ability to manage multiple concurrent asset requests/deadlines
  • Experience working cross-functionally between commercial teams

What we offer

  • Participation in and financial benefit from our shared employee ownership program
  • Hybrid work experience in downtown Chicago
  • Career development and growth opportunities
  • Ability to gain exposure to all areas of the business
  • Great benefits including Medical, Vision, Dental and a 401k plan
  • Annual discretionary bonus program
  • Team-oriented, fun and friendly work environment
  • Immediate opportunity to make a large impact

Pay

Salary Range: $60000 per year - $70000 per year

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