Digital Marketing Analyst

About Our Client:This organization is a digital marketing agency specializing in SEO, content, and generative AI services. With over a decade of experience, it serves a range of clients including major brands in eCommerce, financial services, and media, as well as mid-sized businesses. The company combines technical expertise and creativity to develop strategies that improve clients' online presence and competitive positioning. About the Opportunity:The DIGITAL MARKETING ANALYST role supports SEO and content strategy teams by analyzing organic search performance, conducting research, and developing initiatives to enhance traffic conversion. This position plays a critical role in identifying opportunities for clients to improve their digital marketing outcomes through data-driven insights and collaborative strategy development. Responsibilities:Conduct keyword research and gap analysesPerform persona- and buyer’s-journey-driven keyword research with analystsCollaborate with content strategy to identify content opportunitiesRun technical site crawls alongside SEO engineersConduct competitive and market opportunity analysesTranslate data into clear, actionable insights for internal and client useSupport inbound marketing and new business research Requirements:1-2 years of professional experience in agency, in-house marketing, or similar environmentsProficiency with Excel (pivot tables, vlookups), Google Sheets, PowerPoint, and Google SlidesAdvanced Google Sheets skills for handling large datasets and complex formulasUnderstanding of search engine ranking factorsExperience with SEO tools such as SEMRush, Ahrefs, Screaming Frog, and BotifyProficiency with analytics packages and Google Search ConsoleStrong written and verbal communication skillsAnalytical mindset with excellent problem-solving and attention to detailInitiative and curiosity, comfortable working in a team and learning new skillsInterest in AI, large language models, and evolving search technologies impacting SEOComfortable questioning assumptions Pay Range and Compensation Package:Salary: $65,000 Benefits & Perks:Medical, dental, and vision insurance coverageThree weeks of vacationPaid sick days and holidays Equal Opportunity Statement: Our client is an equal opportunity employer. They celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, or national origin. Note:RemoteHunter is a recruitment partner of this role. Please note that all employment decisions, including candidate assessment, interviews, hiring, compensation, and employment terms, are made exclusively by the hiring employer.