Digital Designer [SK-15826]

About the Role

Partnering with Aquent, a dynamic B2B-focused agency is at the forefront of digital marketing, driving success for a diverse portfolio of brands. This innovative team thrives on crafting high-impact digital campaigns that resonate with target audiences and achieve measurable results. They are dedicated to pushing creative boundaries and delivering excellence in every project, fostering an environment where fresh ideas and strategic thinking lead the way. Step into a pivotal role where your creative vision will directly shape compelling digital experiences and drive tangible business growth for a diverse portfolio of brands. As a key contributor, you will bring innovative concepts to life across various platforms, developing high-performing assets that directly influence campaign success. This is an unparalleled opportunity to blend your design expertise with strategic insight, making a significant and measurable difference in every project. We are seeking a proactive and innovative designer who not only executes but also brings fresh ideas to the table. You possess a deep understanding of how messaging, visuals, and buyer psychology converge to create effective campaigns. You thrive in a fast-paced environment, capable of producing polished work under tight deadlines, and you skillfully balance artistic creativity with tangible business objectives. As a self-directed individual, you are comfortable managing client communications and gracefully incorporating constructive feedback to elevate your designs.

Responsibilities

• Collaborate closely with marketing strategists to conceptualize and execute cutting-edge creative assets for digital campaigns.
• Design static digital ads optimized for various platforms, including professional networking sites, social media, display networks, email marketing, and landing pages.
• Edit both short-form and long-form video content, primarily for social media, webinars, and enhancing existing video assets.
• Leverage modern creative tools to generate innovative AI-powered videos and other digital assets.
• Develop compelling campaign concepts that are deeply aligned with specific marketing goals and brand guidelines.
• Proactively suggest new creative approaches and design strategies based on campaign performance and audience behavior insights.
• Produce multiple creative variations for rigorous A/B testing and optimization.
• Ensure strict adherence to consistent brand standards across all projects and deliverables.
• Prepare and adapt digital assets in various sizes and formats to meet platform-specific requirements.
• Efficiently manage revision cycles while maintaining rapid turnaround times for all creative deliverables.
• Engage directly with clients via email and communication platforms to discuss creative direction, gather feedback, and secure brand approvals.
• Stay abreast of emerging AI creative tools, digital design trends, and broader marketing innovations.

Qualifications

• 5 to 8 years of professional experience in graphic design or digital creative roles.
• A strong portfolio showcasing performance marketing creative that demonstrates your impact and expertise.
• Proven experience in editing professional video content for various digital channels.
• Demonstrated ability to create high-quality, AI-generated creative assets using modern tools.
• A solid understanding of digital advertising best practices and principles.
• Extensive experience designing effective campaigns for professional networking platforms, social media, and B2B audiences.
• Exceptional typography, layout, and visual storytelling skills.
• Excellent communication and presentation skills, with comfort and proficiency in interfacing directly with client teams via email and communication platforms.
• Ability to effectively manage multiple projects simultaneously in a dynamic environment.

Preferred Skills

• Proficiency with leading creative suite tools, particularly for image and video editing.
• Experience with motion graphics and creating animated digital assets.
• Familiarity with AI creative tools.
• A basic understanding of marketing analytics and A/B testing methodologies.
• Prior experience working with enterprise B2B brands.