Digital Designer [SK-12838]
Skill · Baltimore, MD · 1 mo ago
RemoteRemoteArt & CreativeContract
About the role
Join a dynamic B2B-focused agency at the forefront of digital marketing, driving success for a diverse portfolio of brands. This innovative team thrives on crafting high-impact digital campaigns that resonate with target audiences and achieve measurable results. You’ll shape compelling digital experiences, bringing creative concepts to life across various platforms and developing high-performing assets that directly influence campaign success.
Responsibilities
- Collaborate closely with marketing strategists to conceptualize and execute cutting-edge creative assets for digital campaigns.
- Design static digital ads optimized for various platforms, including professional networking sites, social media, display networks, email marketing, and landing pages.
- Edit both short-form and long-form video content, primarily for social media, webinars, and enhancing existing video assets.
- Leverage modern creative tools to generate innovative AI-powered videos and other digital assets.
- Develop compelling campaign concepts aligned with specific marketing goals and client brand guidelines.
- Proactively suggest new creative approaches and design strategies based on campaign performance and audience behavior insights.
- Produce multiple creative variations for rigorous A/B testing and optimization.
- Ensure strict adherence to consistent brand standards across all client projects and deliverables.
- Prepare and adapt digital assets in various sizes and formats to meet platform-specific requirements.
- Efficiently manage revision cycles while maintaining rapid turnaround times for all creative deliverables.
- Engage directly with clients via email and communication platforms to discuss creative direction, gather feedback, and secure brand approvals.
- Stay abreast of emerging AI creative tools, digital design trends, and broader marketing innovations.
Requirements
- 5 to 8 years of professional experience in graphic design or digital creative roles.
- A strong portfolio showcasing performance marketing creative that demonstrates your impact and expertise.
- Proven experience in editing professional video content for various digital channels.
- Demonstrated ability to create high-quality, AI-generated creative assets using modern tools.
- A solid understanding of digital advertising best practices and principles.
- Extensive experience designing effective campaigns for professional networking platforms, social media, and B2B audiences.
- Exceptional typography, layout, and visual storytelling skills.
- Excellent communication and presentation skills, with comfort and proficiency in interfacing directly with client teams.
- Ability to effectively manage multiple projects simultaneously in a dynamic environment.
Preferred Experience
- Proficiency with Adobe Creative Suite, particularly Photoshop and Premiere Pro.
- Experience with motion graphics and creating animated digital assets.
- Familiarity with AI creative tools such as Midjourney, Runway, Veo, or similar platforms.
- A basic understanding of marketing analytics and A/B testing methodologies.
- Prior experience working with enterprise B2B brands.
Benefits
- Health benefit contributions.
- Retirement plans with match.
- Flexible spending accounts.