Digital Customer Education Specialist, Premium & Paid Programs

Please Note: This is a Utah-based hybrid position which will require some regular in-office days each week. Additionally, employment with BambooHR is contingent on passing both a background and credit check.

About the role

At BambooHR, we’re all about setting people free to do great work, and we believe AI is a powerful partner in that mission. We’re leaning into intelligent tools to streamline our workflows, giving us more time for high-impact innovation. We look for curious, forward-thinking people who are ready to explore how AI can elevate their work and help us reimagine the future of HR.

Responsibilities

• Design and deliver premium and paid HR education experiences end-to-end across modalities (certification programs, cohorts, webinars, workshops, learning labs, LMS courses, microlearning), including audience and learning-needs analysis, learning objectives, session plans, exercises, assessments, job aids, and facilitator materials.
• Develop education across HR practice areas — including compliance, performance management, and related people topics — as well as AI fluency and AI workforce strategy, going deep enough to teach credibly with SME support.
• Partner with internal and external subject-matter experts to turn expert knowledge and research into structured, practical curricula without needing to be the deepest expert in every topic.
• Create scripts, slides, videos, and short-form learning assets using AI-assisted research, drafting, and editing while maintaining accuracy, accessibility, and clarity; prototype content independently before handing it to the broader production team.
• Build clear calls to action into education experiences that generate qualified leads and support pipeline and paid-program growth, in partnership with Marketing and GTM.
• Facilitate and co-facilitate live customer sessions and adapt delivery in real time based on customer questions, context, and learner needs.
• Define success measures for owned sessions/assets and monitor performance signals (webinar metrics, LMS analytics, and in-product signals where available), including enrollment, completion, certification, and lead-conversion signals where available.
• Partner with Journey Operations to recommend improvements to education timing and sequencing based on customer behavior signals and learning performance insights.
• Manage multiple moderate-complexity projects and content updates, including stakeholder review cycles, versioning, and release readiness updates, and maintain quality, consistency, and accuracy as paid programs scale.
• Partner with Product, Product Marketing, Support, and Knowledge Governance to ensure content accuracy, consistency, and alignment to standards.
• Identify content gaps and propose improvements to increase self-service effectiveness, strengthen the value customers receive from paid and premium programs, and reduce repetitive support needs.

Requirements

• 2+ years of experience in customer education, enablement, training, instructional design, or a related field (or equivalent practical experience), including experience building or delivering education customers pay for — premium content, paid programs, cohort learning, certification, or professional services.
• Strong facilitation and co-facilitation skills and communication skills with the ability to adapt during live customer sessions.
• Solid instructional design and adult learning foundations; ability to simplify complex workflows and product concepts and to turn SME knowledge and research into practical learning.
• Working knowledge of HR practice areas such as compliance and performance management, with the ability to build depth quickly by leaning on subject-matter experts.
• Applied AI fluency: uses AI to accelerate research, design, production, program operations, demonstrations, and learner support, with strong judgment for evaluating and correcting AI outputs; familiarity with AI workforce strategy topics.
• Strong collaboration and project execution skills across multiple stakeholders; ability to manage multiple priorities and deadlines, including work with Marketing, GTM, and Customer Success partners.

Qualifications

• Experience with LMS/course building, webinar platforms, microlearning, and in-product education tools.
• Familiarity with product analytics (e.g., Pendo) and using customer behavior signals to inform education recommendations.
• Experience partnering with Knowledge Governance on content standards, reuse models, and versioning.
• Experience contributing to certification or credentialing programs.
• Experience in HR, HR technology, people consulting, talent development, or workforce transformation.
• Exposure to responsible AI practices, organizational AI adoption, or change management.
• Experience in SaaS or another fast-moving, customer-facing technology environment.

Benefits

• A Great Company Culture that has been recognized by multiple organizations like Inc, and Salt Lake Tribune
• Com