Digital Art Director

About the role

The creative team serves as the visual catalyst for Paula's Choice. We're seeking a talented and experienced Digital Art Director who will shape and execute the visual strategy for Paula's Choice across primarily digital and sometimes print channels. In this role, you'll oversee a team of designers, guiding their growth while ensuring that all creative assets—from campaigns and promotional materials to retail and digital experiences—are visually compelling, on-brand, and delivered to the highest standard.

Responsibilities

• Drive concepting and ideation for integrated campaigns, collaborating with cross-functional teams to develop innovative, on-brand creative expressions that resonate with target audiences.
• Lead and mentor a small creative team, providing guidance, feedback, and professional development.
• Oversee the creation of digital assets for campaigns, product launches, social media, email, paid media, and retail environments.
• Collaborate closely with Brand, Digital, Retail, and other internal teams to ensure creative work aligns with overall strategy and business objectives.
• Manage the full creative process from concept to final execution, ensuring consistency, quality, and brand alignment across all touchpoints.
• Identify opportunities to improve workflows, streamline production, and increase creative efficiency across the team.
• Stay up-to-date with design trends, tools, and best practices to elevate the team's output and maintain a competitive edge.
• Contribute to strategic planning and provide creative vision to support broader business goals.
• Other responsibilities as assigned by your manager.

Qualifications

• 8+ years of professional art direction and graphic design experience, with minimum 1–2 years people management.
• Bachelor's degree in Graphic Design, Visual Communications, or equivalent experience.
• Strong portfolio demonstrating design excellence and conceptual thinking, brand building, and leadership in creative execution, for both print and digital campaigns.
• Proficient in Figma, Adobe Creative Cloud (Photoshop, Illustrator, InDesign), & After Effects.
• Familiarity with AI-driven design tools and 3D design software.
• Experience with multichannel campaign design.
• Strong leadership, time management, and problem-solving skills, with the ability to guide a team to deliver high-quality work under tight deadlines.
• Exceptional attention to detail and ability to uphold brand standards.
• Excellent communication skills, capable of articulating design concepts clearly to internal teams and stakeholders.

Preferred qualifications

• Professional experience in video creation, implementation, and graphic animation.
• Working knowledge of UX/UI design and responsive web development.
• Background in beauty or fashion industries.

Schedule

Typical PST business hours, some flexibility required.

Location

Hybrid Seattle, WA, remote eligible (West Coast only).

Pay

Approximate salary range based on experience and location: $120,000 - $130,000 USD/annually. This position is also eligible for participation in the company discretionary bonus plan.