Designer, Digital Marketing

About the role

This Designer has an impeccable eye and a deep passion for design, pushing creative boundaries. While the core focus lies within Email and E-commerce Marketing, the role will also extend across all marketing channels, providing opportunities to engage with store openings, photoshoots, and product launches.

Responsibilities

• Create elevated Email designs that are customer-focused and support the creative/business strategy
• Assist Senior Art Director on design, presentation, and photography concepts for Email and digital creative
• Assist in planning and supporting photography art direction
• Define and deliver email designs that drive sales and engagement
• Collaborate with Production Designer on final design executions
• Collaborate with design leads and external teams to ensure new campaigns are produced at standards that uphold/elevate the company’s brand identity
• Build cross-functional relationships and interact daily with internal teams on email and other digital marketing initiatives, as appropriate
• Consistently approach design projects from a user-centered perspective
• Manage projects while working within schedule requirements
• Direct the Production Designer to make creative edits through buyer review
• Review HTML Proofs (final design/rendering check)
• Manage asset requests

Requirements

• Experience in designing specifically for the email channel and possess a complete understanding of email design best practices
• Strong typography skills
• Extensive knowledge in graphic design with an ability to design solutions that bridge customer and business needs
• Strong oral and written communication skills, and ability to present work with clear rationale behind design decision making
• Strong project management skills and ability to manage multiple projects simultaneously and meet all necessary deadlines
• Demonstrate flexibility and adaptability, and ability to collaborate effectively with the digital marketing team on new designs and campaigns
• Social media savvy with an innate interest in modern culture and trends

Qualifications

• Must provide a link to portfolio (including password) on resume or provide PDF samples
• 3+ years of relevant experience; retail experience a plus
• Extensive knowledge of graphic design including Photoshop, InDesign, and Illustrator
• Experience with animation and motion graphics
• Experience with TAXI or other template-driven email software preferred