Demand Generation Program Manager | Canada | Remote

Responsibilities

• Own customer lifecycle demand generation by creating demand within existing accounts
• Support and strengthen demand generation programs across various channels as priorities shift
• Build automated workflows using AI to enhance program execution and streamline tasks
• Translate marketing signals into sales actions by collaborating closely with sales leadership
• Measure and report on program performance, making data-driven decisions to optimize strategies

Qualifications

• 5+ years in demand generation, growth marketing, or lifecycle marketing at a B2B software company
• Proven experience running programs across multiple channels with tangible pipeline results
• Experience in expanding and cross-selling to existing customers, rather than solely acquiring new ones
• Hands-on experience with AI, including building automations or workflows that leverage AI technology
• Comfortable with data analysis and translating outcomes into actionable insights for senior leadership
• Strong program management skills with a proactive approach to communication and cross-functional collaboration

Benefits

• 100% remote work with a global collaborative culture
• Opportunity to work in a high-growth, innovative environment
• Transparent communication within the organization and regular updates from leadership
• Autonomy to experiment and implement new ideas, fostering innovation
• Career growth opportunities with defined pathways for development
• Approachable leadership that values visibility and engagement with team members
• 30 days of global annual leave with provisions for company-wide shutdown days

Pay

$101,000 – $122,000 annually

Schedule

Remote - US based candidates only, no visa sponsorship available