Demand Generation Manager, Enterprise Accounts

For our client, a leader in the Healthcare space, we are seeking a Demand Generation Manager focused on Enterprise Accounts to drive marketing initiatives for growth, customer acquisition, brand performance, and measurable demand creation.

About the role

You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a healthcare environment.

Location: Remote - US based candidates only, no visa sponsorship available

Responsibilities

• Develop and implement comprehensive marketing plans for demand generation and ABM
• Create targeted ABM initiatives for large medical practices to engage decision-makers
• Manage and allocate vertical campaign budgets for full-funnel GTM strategies
• Work closely with Sales and Solution Engineers to execute account-level strategies
• Collaborate to produce engaging marketing assets addressing enterprise needs
• Track campaign performance using dashboards for insights and optimization
• Execute strategies for trade shows and events to boost lead generation

Qualifications

• Bachelor's degree required, Master's preferred
• 5+ years of B2B marketing with proven demand generation and ABM expertise
• Experience in the SaaS or software industry strongly desired
• Healthcare industry exposure preferred (medical practices or health systems)
• In-depth knowledge of complex, enterprise buying cycles
• Exceptional communication and presentation skills for executive interactions
• Strong ability to convey complex product benefits to healthcare decision-makers

Benefits

• Comprehensive medical, dental, and vision coverage with HSA contributions
• 401(k) with company matching contributions after one year
• Generous Paid Time Off and Paid Parental Leave
• Company-paid Life and Disability benefits and Employee Assistance Programs
• Opportunities for professional development and tuition reimbursement
• Hybrid work options and a dog-friendly work environment
• Weekly catered meals and wellness features at headquarters

Pay

$110,000 – $130,000 annually