Customer Marketing & Enablement Specialist

Job Responsibilities

• Own rollout and communication of customer marketing campaigns to field teams
• Ensure marketing content is field-ready, accessible, and actionable
• Lead coordination across product marketing, sales, and regional teams
• Drive program adoption with clear activation guides and toolkits
• Enablement & Content Coordination:
  • Partner closely with product marketing to develop sales enablement materials including presentations, playbooks and toolkits
  • Ensure content is optimized for customer segments, buying groups and national accounts
  • Cook up organization, accessibility, and discoverability of marketing resources
• Velocity & Process Optimization:
  • Identify and eliminate bottlenecks in marketing program flow to field teams
  • Streamline workflows between marketing and sales to accelerate time-to-field
  • Own project management of deliverables (using Asana), ensuring timelines are met
  • Create visibility on project status, priorities, and blockers across stakeholders
• Field Feedback & Continuous Improvement:
  • Gather feedback from national account managers and regional teams on content effectiveness and adoption
  • Identify field readiness gaps and work cross-functionally to address them
  • Track content utilization and program engagement metrics
  • Support campaign reporting and performance tracking

Core Skills / Competency Requirements

• Strong program management and project coordination skills with exceptional attention to detail
• Proven ability to accelerate execution and drive velocity in marketing operations
• Excellent organizational skills with ability to manage multiple priorities
• Strong written and verbal communication skills for clear, actionable guidance
• Collaborative mindset with proven ability to build relationships across teams
• Experience in sales enablement, field marketing, customer marketing, or marketing operations