Crucibles Product Manager-Foundry NAFTA

Responsibilities

• Develop and implement the strategy for crucible growth in NAFTA, including product line market research through direct customer and sales force interaction and analysis of external market data to determine value proposition, product gaps, market development opportunities, market segmentation, product rationalization, new product introductions, pricing strategy, and product promotion.
• Develop sales tools and conduct customer visits/presentations; perform competitive analysis.
• Define product line positioning.
• Develop target marketing, including digital marketing strategy.
• Implement and monitor product profitability.
• Perform monthly analysis of product line performance.
• Manage the product group life cycle/portfolio considering specific market requirements.
• Determine potential market requirements to keep product development customer‑focused.
• Identify new product development opportunities and improvement avenues for existing products.
• Provide support, guidance, and training for Sales and Application Engineers in the related product area.
• Define product specifications per customer requirements; participate in defining quality control procedures with QM, QA, and R&D.
• Manage all SKUs to maximize manufacturing efficiency by eliminating unnecessary proliferation.
• Be responsible for JDE product codes, product patterns, and recipes.
• Implement and control product launches (NPI Global & Local Launches); lead new product development from idea generation through screening, prioritization, project planning, monitoring, customer trials, and transfer to production.
• Develop and maintain product literature, publications, technical papers, and case studies.
• Control the M&T cost center expense to align with the budget.
• Interact actively with Supply Chain, support capacity planning, and anticipate future manufacturing requirements.