Jobs · New Jersey

CRM Operations Coordinator

FanDuel · Jersey City, NJ · 4 wk ago
Hybrid$25.48–$33.65/hrFull-time
We need to output HTML fragment with sections: headings

for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections if posting has real specific content. We need to parse the posting. First, job title is already shown, we should not repeat as heading. We need to extract: - About the role: The first paragraph after "THE POSITION": "Our roster has an opening with your name on it FanDuel is seeking a detail-oriented and enthusiastic CRM Operations Coordinator to join our CRM Operations team. In this role, you’ll be responsible for building and executing CRM campaigns and customer journeys across email, push, and in-app channels. You’ll work closely with internal stakeholders to support a variety of marketing and business initiatives—ensuring timely, accurate, and high-quality campaign delivery that drives customer engagement and business results. This is a great opportunity for someone looking to start a career in marketing operations or CRM, and who thrives in a fast-paced, collaborative environment." Also maybe "In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs." That's generic but still part of role description. Could include. - Responsibilities: The "THE GAME PLAN" section lists bullet-like sentences. Those are responsibilities. We'll put them under

Responsibilities

with
  • each. List items: - Build and deploy omni-channel CRM campaigns (email, push, in-app) using our marketing automation platform(s) - Support QA efforts to ensure campaigns are accurate, render properly across devices, aligned with channel best practices, and optimized to deliver a seamless, high-quality customer experiences that meet the requirements of the campaign strategy - Translate campaign briefs into well-executed customer journeys using audience segmentation, personalization, and dynamic content - Maintain campaign production timelines, QA checklists, and stakeholder communications to ensure flawless & efficient execution - Partner with cross-functional teams including Customer Marketing, Promotions, Creative, Commercial and other Operations functions to bring campaigns to life - Develop deep expertise in our marketing technology systems, leveraging platform capabilities to optimize campaign execution and drive improved customer engagement performance - Execute A/B tests and personalization strategies as directed by the Strategy teams - Assist with copywriting and content adaptation for CRM campaigns, ensuring messaging is clear, on-brand, and tailored to specific customer segments and channels. - Proactively identify and escalate any campaign blockers, risks, or technical issues - Document and help optimize operational processes and best practices for repeatable, accurate execution - Requirements/Qualifications/Skills: The "THE STATS" section lists what we're looking for. Could split into Requirements (education, experience) and Skills (technical). But we can combine into one section maybe "Qualifications". However we need to follow instruction: use headings for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We can choose which are present. We have content for: - Requirements: Bachelor's Degree preferred, Experience managing marketing campaign execution, timelines, and deployment within a fast-paced, complex business environment, etc. Also "Meticulous attention to detail, outstanding organizational & communication skills, project management skills, and ability to multi-task and prioritize". Also "Excellent team player with strong collaborative skills and the ability to work cross-functionally, a self-starter and a quick learner". Also "Willing to work non-traditional hours, including weekends and evening shifts". Also "Has a positive attitude and loves opportunities to collaborate with others". Also "An avid sports and gaming fan, and have played FanDuel or competitive products". Those could be Requirements or Qualifications. - Skills: Knowledge and experience of data and marketing functionality of at least one email service provider (experience with Braze and Movable Ink strongly preferred), Basic understanding of Marketing communications engagement metrics, Basic knowledge of HTML and CSS, with the ability to troubleshoot and make minor edits to CRM templates for accurate rendering across devices and email clients. More advanced knowledge, a plus. Strong copywriting skills with the ability to craft concise, engaging, and customer-centric messaging across email, push, and in-app channels. Comfortable with querying and logic (SQL knowledge a plus). Knowledge of Photoshop preferred. Basic analytics skills using data to tackle problems. We could separate into Requirements (education, experience, soft skills) and Skills (technical). Or combine into Qualifications. Let's decide: Use Requirements for education/experience, Skills for technical abilities. Qualifications maybe not needed. We also have Benefits section: "Player Benefits We treat our team right ..." includes health plans, PTO, bonus, 401k match, commuter benefits, pet insurance, etc. Also later: "This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation. This role includes paid personal time off and 14 paid company holidays. FanDuel offers paid sick time in accordance with all applicable state and federal laws." Thus we have specific benefits content. So we should include Benefits heading. Pay: "The applicable hourly range for this position is $25.48 - $33.65 USD, which is dependent on a variety of factors including relevant experience, location, business needs and market demand." That's pay info. So include Pay heading. Schedule: Not explicitly mentioned besides "Willing to work non-traditional hours, including weekends and evening shifts." That's about schedule flexibility but not a defined schedule. The instruction: never create Pay/Schedule/Benefits sections unless the posting actually states them. Schedule: we have mention of willingness to work non-traditional hours, but not a defined schedule (e.g., full-time, part-time, shift). Could we consider that as schedule info? It's somewhat schedule-related. However the instruction says "never create Pay/Schedule/Benefits sections unless the posting actually states them." It does state willingness to work non-traditional hours, which is schedule-related. Might be enough to include Schedule heading with that detail. But we need to see if we should include schedule as a separate section. The posting does not give specific schedule like "Monday-Friday 9-5". It mentions willingness to work non-traditional hours, including weekends and evening shifts. That's schedule info. I'd include Schedule heading with that detail. But we also have "Willing to work non-traditional hours, including weekends and evening shifts." That could go under Requirements or Skills as well. However we already have a Schedule section possible. We need to avoid filler like "commensurate with experience". Not present. We need to remove boilerplate: EEO, legal, scam warning, etc. The posting includes a lot of EEO statement at end, also "FanDuel is an equal opportunities employer..." etc. Also "If you have a disability..." etc. Also "It is unlawful in Massachusetts..." etc. Those should be removed. Also navigation/cookie etc not present. We need to preserve all substantive information; do not invent or summarize away detail. Thus we need to output HTML with sections:

    About the role

    ... (the paragraph(s) about role)

    Responsibilities

    • ... each

    Requirements

    • ... each
    maybe bullet list.

    Skills

    • ... each

    Benefits

    • ... each
    or

    but we have list.

    Pay

    The applicable hourly range for this position is $25.48 - $33.65 USD, which is dependent on a variety of factors including relevant experience, location, business needs and market demand.

    Schedule

    Willing to work non-traditional hours, including weekends and evening shifts.

    We need to ensure we don't repeat content. Let's extract the exact sentences. About the role: Combine first paragraph and maybe the "In addition to the specific responsibilities outlined above..." sentence. That sentence is generic but still part of role description. We'll include it. Thus About the role paragraph: "Our roster has an opening with your name on it FanDuel is seeking a detail-oriented and enthusiastic CRM Operations Coordinator to join our CRM Operations team. In this role, you’ll be responsible for building and executing CRM campaigns and customer journeys across email, push, and in-app channels. You’ll work closely with internal stakeholders to support a variety of marketing and business initiatives—ensuring timely, accurate, and high-quality campaign delivery that drives customer engagement and business results. This is a great opportunity for someone looking to start a career in marketing operations or CRM, and who thrives in a fast-paced, collaborative environment. In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs." Note there is a missing space after "it FanDuel". We'll keep as is. Now Responsibilities list: we need to capture each bullet exactly as in the "THE GAME PLAN" section. Let's list them exactly: - Build and deploy omni-channel CRM campaigns (email, push, in-app) using our marketing automation platform(s) - Support QA efforts to ensure campaigns are accurate, render properly across devices, aligned with channel best practices, and optimized to deliver a seamless, high-quality customer experiences that meet the requirements of the campaign strategy - Translate campaign briefs into well-executed customer journeys using audience segmentation, personalization, and dynamic content - Maintain campaign production timelines, QA checklists, and stakeholder communications to ensure flawless & efficient execution - Partner with cross-functional teams including Customer Marketing, Promotions, Creative, Commercial and other Operations functions to bring campaigns to life - Develop deep expertise in our marketing technology systems, leveraging platform capabilities to optimize campaign execution and drive improved customer engagement performance - Execute A/B tests and personalization strategies as directed by the Strategy teams - Assist with copywriting and content adaptation for CRM campaigns, ensuring messaging is clear, on-brand, and tailored to specific customer segments and channels. - Proactively identify and escalate any campaign blockers, risks, or technical issues - Document and help optimize operational processes and best practices for repeatable, accurate execution Note some have trailing periods; we keep. Now Requirements: Let's pull from THE STATS. Sentences: "Bachelor's Degree preferred" "Meticulous attention to detail, outstanding organizational & communication skills, project management skills, and ability to multi-task and prioritize" "Experience managing marketing campaign execution, timelines, and deployment within a fast-paced, complex business environment" "Excellent team player with strong collaborative skills and the ability to work cross-functionally, a self-starter and a quick learner" "Willing to work non-traditional hours, including weekends and evening shifts" (but we moved to Schedule) "Has a positive attitude and loves opportunities to collaborate with others" "An avid sports and gaming fan, and have played FanDuel or competitive products" We could keep the schedule line in Requirements or Schedule. Since we made Schedule separate, we should remove from Requirements. Thus Requirements list: - Bachelor's Degree preferred - Meticulous attention to detail, outstanding organizational & communication skills, project management skills, and ability to multi-task and prioritize - Experience managing marketing campaign execution, timelines, and deployment within a fast-paced, complex business environment - Excellent team player with strong collaborative skills and the ability to work cross-functionally, a self-starter and a quick learner - Has a positive attitude and loves opportunities to collaborate with others - An avid sports and gaming fan, and have played FanDuel or competitive products Now Skills list: - Knowledge and experience of data and marketing functionality

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