Creator Program Manager, News - Spanish Speaking - Content Operation - Los Angeles
About the role
The News Creator team develops and executes strategies to grow the news content ecosystem through management, partnerships, and key programs. We work closely with Product teams to understand creator cohorts and set priorities, while collaborating with News Publishers and cross-functional partners to drive efforts forward within the evolving news landscape.
Responsibilities
- Develop, support and execute scaled programs focused on engaging and supporting TikTok News Creators
- Build and manage relationships with News Creators and Journalists, supporting News content strategies
- Align on standardized, clear measurement plans in line with the product team and track engagement and program progress to goals, incorporating improvements to optimize program success
- Collaborate with operations teams to localize and launch creator programs in line with key business frameworks across global markets
- Align with product team to identify strategic growth opportunities informed by data-driven needs and product roadmaps
- Foster strong relationships with cross-functional teams (e.g. Comms, GR, Legal) to operationalize and scale creator programs and engagement
Requirements
- BA/BS degree or equivalent practical experience
- Demonstrated understanding of the digital news ecosystem, journalism industry, and creator landscape. Experience in creator partnerships, content partnerships, program management, media partnerships, journalism, digital media, social platforms, or related fields
- Experience developing and executing end-to-end programs, including planning, launch, stakeholder management, measurement, and reporting. Strong project management skills, with the ability to manage multiple initiatives simultaneously in a fast-paced environment
- Experience building and managing relationships with creators, journalists, publishers, media organizations, or other external partners
- Experience working cross-functionally with product, communications, policy, legal, operations, and other stakeholder teams to drive business objectives
- Excellent written and verbal communication skills, including experience presenting recommendations and program updates to internal and external stakeholders
- Fluent communication in Spanish and English, with the ability to collaborate with Spanish creators and partners
- Experience using data and insights to inform strategy, measure program performance, and identify opportunities for optimization
Preferred Qualifications
- Experience working in a newsroom, news agency, or news-focused organization
- Experience at a social media platform, technology company, media company, newsroom, or creator-focused organization
- Familiarity with creator monetization, audience development, content strategy, and platform growth best practices
- Experience launching or scaling creator engagement, education, or community programs
About TikTok
TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect — and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy — a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make an impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users.
Benefits
- Day one access to medical, dental, and vision insurance
- 401(k) savings plan with company match
- Paid parental leave
- Short-term and long-term disability coverage
- Life insurance
- Wellbeing benefits
- 10 paid holidays per year
- 10 paid sick days per year
- 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure)
Pay
The base salary range for this position is $88,920 - $209,380 annually. Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies, and experience. Base pay is one part of the Total Package that may include additional discretionary bonuses/incentives and restricted stock units.