Creator Business Development & Incubation Intern (TikTok Shop - Operations) - 2027 Summer

About the Team: The TikTok Shop US Operations team aims to deliver high quality products together with a unique customer experience via TikTok. This role is responsible for building the TikTok e-commerce partnership for the TikTok e-commerce business in the US. With more than 1 billion loyal users globally, TikTok is an ideal platform to deliver a brand new and better e-commerce experience to users.

Responsibilities

• Creator Recruitment & Onboarding:
  • Identify and engage emerging and established creators/influencers to join the platform.
  • Develop and execute personalized and scaled outreach campaigns to attract top talent.
  • Lead the onboarding processes, ensuring a seamless experience for new creators.
• Relationship Management:
  • Serve as the primary point of contact for a portfolio of creators/influencers.
  • Build and maintain strong relationships, providing support and resources to maximize their success.
  • Regularly communicate platform updates, monetization opportunities, and best practices.
  • Equip creators with the fundamental knowledge to be successful on TikTok Shop.
• Strategic Growth Initiatives:
  • Design and implement programs to drive creator growth and retention.
  • Collaborate with cross-functional teams to improve tools and features that enhance the creator experience.
  • Identify trends in the creator economy and propose initiatives to stay ahead of industry developments.
• Partnership Development:
  • Facilitate collaborations between creators and brands, fostering mutually beneficial opportunities.
  • Work with category, global key accounts, and marketing teams to design campaigns that amplify onboarding initiatives.
• Performance Analytics:
  • Track and analyze key performance metrics for creators and campaigns to drive future performance.
  • Provide actionable insights to optimize growth strategies and monetization efforts.
  • Deliver regular reports to internal stakeholders on creator ecosystem performance.

Qualifications

Minimum Qualifications:

• Able to commit to working for 12 weeks during Summer of 2027.
• Currently pursuing an undergraduate/Master's degree in Business, Marketing, Communications, Tech, Entertainment, or a related field (or equivalent experience).
• Strong understanding of TikTok's platform, content creators, and audience.
• Proven track record of identifying and building relationships.
• Understanding of the creator economy, social media platforms, and digital content trends.
• Comfort with analytics tools and CRM platforms.

Preferred Qualifications:

• Familiarity with influencer monetization models, such as ad revenue sharing, brand partnerships, and subscription-based services.
• Comfortable analyzing data and drawing actionable conclusions.
• Ability to manage multiple projects and priorities in a fast-paced, deadline-driven environment.
• Experience with content creation, video production, and editing may be beneficial.

Pay

The hourly rate range for this position is $23.75.

Benefits

• Day one access to health insurance, life insurance, and wellbeing benefits.
• 10 paid holidays per year.
• Paid sick time (56 hours if hired in the first half of the year, 40 if hired in the second half).
• Eligibility for housing allowance if not working 100% remote.