Creator and Influencer Marketing Senior Manager

Responsibilities

• Serve as team leader for Influencer marketing multi-functional team
• Lead Influencer strategy designed to meet business objectives
• Lead identification of Influencers to match brand’s equity and criteria for partnership
• Manage Influencer relationships, brief development, and ongoing communications
• Lead content management of design process, timing, and reporting
• Lead Influencer internal team with direct report
• Partner with multi-functional team on contract management, paid media strategy, social landscape assessments, creative best practices, and business plans
• Manage budget and program performance reports

Qualifications

• Bachelor's Degree
• Expertise in social media, digital marketing, and digital influencers
• Experience leading teams and direct reports
• Strong written communications skills
• Growth mindset and values experimentation
• Adaptability and strong learning agility to thrive in a fast-paced environment
• Able to pivot quickly and effectively in response to changing priorities and circumstances

Preferred Qualifications

• Previous work in social media, influencer relations (ideally 5 years)