Creative Strategist (Paid and Organic Media)

Role: Paid & Organic Media Creative StrategistLocation: Hybrid in NY as neededSalary: $115-125k Clutch Creative is a rapidly growing staffing agency. Our clients work with us because they know we have the best opportunities available to them and will help them navigate their next career move. We care, we're honest, and we hustle—that's what makes us Clutch. Clutch is looking for a Creative Strategist who lives at the intersection of culture, content, and performance. This person turns insights into scroll-stopping ideas and translates brand goals into platform-native creative direction. You’ll work across social, influencer, paid, and organic channels — shaping campaign concepts, content systems, and creator briefs that drive both brand equity and measurable growth. This role is ideal for someone who understands how TikTok, Instagram, and emerging platforms actually work — not just in theory, but in execution. ResponsibilitiesDevelop creative strategies for social-first campaigns (organic + paid)Translate brand positioning into platform-native content frameworksBuild campaign narratives, content pillars, and creator briefsPartner with design, production, influencer, and paid teams to bring ideas to lifeAnalyze performance data and refine creative direction accordinglyLead creative concepting sessions and present ideas to clientsIdentify cultural trends and platform shifts earlySupport new business pitches with strategic insights and big ideasTurn audience insights into repeatable content systems (not one-off posts) Qualifications3–6+ years in creative strategy, social strategy, or content strategy (agency preferred)Deep understanding of TikTok, Instagram Reels, YouTube ShortsExperience working with creators/influencersStrong writing skills (hooks, scripts, briefs, POVs)Ability to balance brand storytelling with performance thinkingComfortable presenting to clientsSharp eye for what makes content convert vs. just look goodExperience in fashion, beauty, lifestyle, or CPG a plus Please read: Contact from Clutch employees will always come from the domain @clutchnow.com ONLY and we will always provide a phone number where you can contact us. Clutch will NEVER present a job offer without a verbal or video interview and we will never ask you to transfer or pay money to get hired. If you are skeptical about any email or job offer, please reach out to us directly.