Creative Strategist
Lume Deodorant · New York, NY · 3 wk ago
Marketing$120k–$151k/yrFull-time
About the role
We're looking for a sharp, versatile Creative Strategist to take the reins on Mando. This isn't a support role. You'll own the creative end-to-end across most of our Mando ad formats: concepting, briefing, creator ops, and final sign-off. You'll be on a team working alongside some of the most talented senior creative minds in the industry, who will be in your corner as a sounding board and partner. The seat is set up so you grow fast, own real outcomes early, and learn from someone exceptional while doing it.
What You'll Do
- Own Mando creative across Stills, B-Roll, and Partnership/UGC ads. You lead concepting, briefing, and sign-off. Our senior strategist supports and pressure-tests.
- Partner with our senior strategist on TV spots, supporting on agency selection and co-leading creative review.
- Run all creator operations for Mando partnership and UGC work: sourcing, briefing, contracting, payment, whitelisting, the whole pipeline.
- Develop original ad ideas. Hooks, concepts, scripts. Bring them to the senior strategist for feedback and sharpen from there.
- Recut and remix existing ads quickly to generate high-volume creative iterations. Fast turnarounds are a superpower here.
- Collaborate with video editors to turn existing footage into fresh ad concepts. Brief clearly and review with a strong creative eye.
- Cut and produce ads yourself when needed. You won't always have a dedicated editor and that's okay.
- Pick up new tools fast. AI creative platforms, editing software, growth analytics. Get fluent quickly.
- Stay close to the customer. Watch ads, read comments, study reviews, and use those insights to inform every creative decision.
Who You Are
- A rare blend of creative and technical. You have genuine taste AND you can execute.
- Ready to own a brand. You've been the right hand long enough to know what good looks like, and you're hungry to drive the call.
- Obsessed with the customer. You think about who you're talking to before you think about what you want to say.
- A "whatever it takes" operator who doesn't wait to be told what to do and finds a way to get things done.
- Fast. You move quickly without sacrificing quality, and you know the difference.
- Energized by AI and new tools. You're not intimidated by new platforms. You're excited to figure them out.
- Comfortable with ambiguity. You can start from a rough brief, a pile of footage, or just a problem to solve.
- A strong communicator who can take creative feedback, apply it, and build on it.
What You Bring
- 3 to 5 years of experience in creative strategy, content production, performance marketing, or a related field.
- A track record of owning creative for a brand or product line, not just contributing to it.
- Hands-on experience editing video (Premiere, CapCut, DaVinci Resolve, or similar).
- Solid direct-response or performance advertising chops. You understand what makes an ad convert, not just look good.
- Experience running creator operations end-to-end (sourcing, briefing, contracting, whitelisting) is a strong plus.
- Familiarity with AI creative tools (e.g., AdCreative.ai, Midjourney, Runway, or similar) is a strong plus.
- Portfolio or work samples showing creative range. Concepts, scripts, edits, anything that shows how you think and what you make.
Benefits and perks
- Medical, dental, and vision coverage
- 401k match
- Equity in Mammoth Brands
- Flexible time off and working hours
- L&D stipend
- 20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
- Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
- Free products from our family of brands