Creative Services Director
KOCO 5 · Oklahoma City, OK · 2 wk ago
MarketingFull-time
Job Responsibilities
- Manage production of compelling image, sweeps and special event campaigns for all platforms
- Schedule staff station community and promotional events
- Responsible for the development and execution of station promotion for our linear platform, MeTV, KOCO.com and app along with Very Local Oklahoma
- Supervise creative team in brand, image, and daily topical promotion
- Produce on and off-air promotions
- Special projects coordination & fulfillment
- Produce effective news & programming promotion
- Produce & post targeted social media marketing
- Manage inventory for daily on-air logs as directed and as needed
- Identify and implement strategies for increasing station ratings and brand awareness
- In-person attendance is required
- A minimum of 5 years in station marketing/promotion/brand management
- Wide Orbit and ENPS experience is a plus
- Must have a winning attitude and a commitment to excellence and quality promotion
- Must have proven skills of collaborating with News staff and station personnel
- Must be highly creative, a compelling writer and be able to use research to meet station goals of growing an audience
- Non-linear editing required; efficient in Adobe Creative Suite or similar application
- Creative writing and conceptualization; able to craft compelling messages based on station research
- Excellent verbal communication & strong writing skills
- Detailed oriented & organized
- Excellent communication & interpersonal skills
- Demonstrated personnel management and development skills
- Graphic Skills preferred
- Valid driver’s license (hire is contingent on good driving record)
- Related experience and/or training considered as well as a combination of education and experience
- Military training from Defense Information School (DINFOS) will be considered