Creative Marketing Executive - Entertainment Partnerships

Responsibilities

• Serve as account executive and creative marketing lead for studio/streamer clients.
• Develop original, brand-aligned partnership ideas leveraging entertainment properties and talent.
• Set the strategic vision for title-based IP partnerships and overall client support – as well as individual projects / brand pitches that inspire and unite internal and external teams around your powerful POV.
• Develop strategic insights and craft creative concepts that will inspire brands to partner with films, television series and digital opportunities – communicating both the strategic “why” and the creative expression “what/how” of proposed partnerships.
• Write compelling campaign proposals inclusive of partnership marketing taglines, supporting 360* campaign ideation (TV Spots, experiential activations, social/digital opportunities, etc).
• Support sales teams on pitch calls as the creative lead to potential brand partners, enthusiastically communicating the creative opportunities and respond to creative feedback.
• Lead weekly client check-ins and participate in brand-facing pitch meetings.
• Manage the relationship and all communications / deliverables with client team(s).
• Build clear, visually compelling pitch decks and presentation materials.
• Collaborate with team designers on presentation builds to ensure that your vision is carried through to the final product.
• Through your day-to-day support, build strong relationships with clients and serve as their creative partner to problem solve and unlock new opportunities.
• Oversee scope timelines and deliverable schedule for appointed clients and projects, keeping the department head and internal stakeholders up to date on project status and delivery tracking.
• Lead internal meetings as needed for brainstorms, presentations, status updates, etc.
• Drive new business growth and creative client signings by leveraging established relationships and identifying / pitching prospects.
• Collaborate with internal and cross-functional teams to refine strategy, messaging, and execution.
• Stay current on brand marketing trends, pop culture, and partnership best practices.

Qualifications

• Minimum of 15 years of experience in the entertainment industry and/or brand marketing/advertising in a creative / account management role.
• Ability to lead and motivate teams across different departments to achieve common goals.
• Capacity to manage multiple projects simultaneously and prioritize effectively.
• Ability to adapt quickly to changes in market trends and audience preferences.