Creative Marketing & Events Manager
Climbing Business Journal · Bozeman, MT · 1 wk ago
$22–$30/hrFull-time
Spire Climbing + Fitness is Montana’s premier climbing and fitness community, offering over 22,000 square feet of rope climbing, bouldering, yoga, fitness training, youth programs, clinics, competitions, and community events. Our mission is to cultivate a community where people of all ages and abilities can enjoy climbing and fitness in a space that is safe, fun, welcoming, and accessible for all. We are seeking a highly creative, organized, and community-minded individual to help grow the Spire brand through compelling content, memorable events, and strategic marketing initiatives. This position is intentionally flexible and may be structured as either a part-time or full-time role depending on the applicant’s skills, experience, and interests. For highly experienced candidates, this role would be a full-time leadership position responsible for Spire’s overall marketing strategy and brand development. For candidates whose strengths are social media, content creation, and events, the position may begin part-time with opportunities for additional hours and growth through other responsibilities Spire has to offer that may fit the applicants skillsets. If you’re passionate about climbing, fitness, storytelling, design, and building community, we’d love to hear from you. About The Role At Spire, marketing is about telling stories, showcasing our community, creating memorable experiences, building relationships, and inspiring people to discover climbing and fitness. The ideal candidate is first and foremost a creator and storyteller. They have a strong eye for photography, videography, graphic design, branding, and social media content. They are equally comfortable creating a reel, designing a poster, shooting photos at an event, writing an email campaign, or collaborating with staff to launch a new program. Beyond creativity, they are highly organized and capable of managing projects, coordinating events, meeting deadlines, and executing marketing initiatives that support the growth of the business and community. Creative Content & Design Lead the creation of visual content across all marketing channelsProduce high-quality photography and videography showcasing climbing, fitness, youth programs, events, and community experiencesCreate engaging short-form video content for Instagram, Facebook, YouTube, and other platformsDesign graphics for social media, email campaigns, events, retail promotions, signage, apparel, and print materialsDevelop, maintain, and execute content pillar strategies that ensure marketing efforts consistently support Spire’s programs, community, events, instruction, fitness offerings, and business goalsCreate and manage email marketing campaigns and newslettersCreate and maintain a content calendar that balances brand storytelling, member engagement, educational content, promotions, and community-building initiativesCapture content during events, competitions, clinics, and community activities Marketing & Communications Develop and execute marketing campaigns to promote memberships, programs, camps, classes, events, and retail salesManage and update website contentHelp plan and implement digital advertising campaignsAnalyze content performance and marketing metrics to identify trends, refine content strategies, and improve audience engagementResearch new marketing opportunities and community outreach initiativesWork alongside department managers to identify marketing needs and growth opportunitiesSupport long-term brand development and community engagement strategies Events & Community Engagement Plan, coordinate, and promote events, competitions, clinics, demos, member socials, and community gatheringsBuild relationships with local businesses, schools, nonprofits, and community organizationsRepresent Spire at community events and outreach opportunitiesHelp strengthen member engagement, retention, and community involvementCollaborate with staff to create exceptional member experiences both inside and outside the gym Required Skills & Characteristics Strong creative portfolio demonstrating photography, videography, graphic design, social media content creation, or related creative workExcellent visual storytelling skillsStrong written communication skillsOutstanding organizational and time management abilitiesAbility to manage multiple projects and deadlines simultaneouslySelf-motivated with the ability to work independentlyPositive attitude and team-oriented mindsetComfortable engaging with members, staff, and community partnersPassion for climbing, fitness, outdoor recreation, or active lifestyles Preferred Experience Social media managementPhotography and video productionGraphic design and brandingAdobe Creative Suite or similar design toolsEmail marketing platformsWebsite content managementMarketing campaign developmentSEO, Google Analytics, Google Ads, and Meta AdsEvent planning and community outreachCustomer service experience Bonus Qualifications Experience working in the climbing, outdoor recreation, fitness, or adventure sports industriesFamiliarity with Rock Gym Pro, Redpoint HQ, or similar membership softwareExperience managing marketing budgetsExperience leading projects or managing vendorsKnowledge of the Bozeman community and local business network Physical Requirements Ability to work occasional evenings and weekends for eventsAbility to belay climbers and follow gym safety procedures (training available)Ability to lift up to 50 pounds safelyAbility to work on your feet for extended periods Compensation & Benefits CompensationPart-Time: $22-$30/hour DOEFull-Time: $55,000-$75,000 DOEFlexible schedulingPaid time off (full-time)Health insurance (full-time)Employer-matching retirement plan (once qualified)Complimentary gym membership (includes spouse/partner and children)Employee discounts on gear and merchandiseProfessional development opportunities Join us in helping build one of the strongest climbing communities in our region while creating meaningful experiences both inside and outside the gym. Don’t check every box? We’d still love to hear from you. We’re open to candidates ranging from talented content creators and social media coordinators to experienced marketing professionals. The position will be tailored to the skills of the successful applicant. To Apply Please fill out the form at the link below.