Creative Director of Graphic Design & Visual Identity Systems (Volunteer)

About the role

The Creative Director of Graphic Design & Visual Identity Systems will lead and define MAP’s visual language across all PromiseStudios initiatives. This role will establish brand standards and typography systems, oversee design consistency across divisions, guide graphic designers and visual contributors, and ensure all design work aligns with MAP’s institutional identity and long-term brand architecture.

Responsibilities

• Define and maintain MAP’s visual identity system across divisions
• Develop brand guidelines (color systems, typography hierarchy, layout frameworks)
• Oversee design for campaigns, social media, reports, lookbooks, and presentations
• Ensure design alignment across film, publishing, fashion, civic, and marketing outputs
• Lead concept development for major launches and initiatives
• Review and approve design assets before public release
• Develop scalable design templates for internal use
• Collaborate with Development on grant-ready presentation materials
• Ensure accessibility standards in design (readability, contrast, inclusive typography)
• Maintain organized design file systems and brand asset libraries
• Maintain timely, professional responsiveness via email and chat in Google Workspace

Qualifications

• Background in graphic design, visual communications, or brand strategy
• Demonstrated experience leading brand systems or multi-platform design campaigns
• Strong portfolio reflecting layout discipline and visual coherence
• Proficiency in design tools (Adobe Creative Suite, Figma, or equivalent)
• Experience developing structured design guidelines
• Able to balance creativity with institutional consistency

Preferred Skills

• Experience in nonprofit or mission-driven design
• Familiarity with accessibility standards in visual design
• Experience designing reports, books, or large-format campaigns
• Knowledge of print production workflows
• Experience managing distributed design teams

Commitment

This role is a founding leadership position, requiring a minimum of 5–10 hours per week with scalability during launch cycles. Remote with NYC collaboration as needed. A 6-month minimum commitment is preferred.