Jobs · Marketing

Creative Director (Copy)

Seed Health · United States · 1 mo ago
RemoteRemoteMarketing$180k–$200k/yrFull-time
We need to output HTML fragment with headings

for sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. Must not repeat job title as heading. Must not include Job ID etc. Remove boilerplate, navigation, legal, EEO, scam warning, duplicated lines, application instructions. Must preserve all substantive info. We need to parse the posting. Let's extract sections. First paragraph: description of Seed Health: company overview. That could be "About the role"? Actually "About the role" is about the job, not company. But we can treat company overview as maybe "About the role"? The instruction: use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we should map content to these headings if present. We have: - About the role: description of role: "You’re a creative leader..." etc. Also "This is a leadership role reporting to the SVP, Creative." Also "What You’ll Do" list. - Responsibilities: "What You’ll Do" bullet points: Create Big Ideas, Lead, The Brand, Collaborate, Multi-Channel, Standard Operating Procedure. - Requirements/Qualifications/Skills: "Who You Are" includes Experience, Skills, The People, Communication, Culture, Production. Could split into Requirements (experience), Qualifications (maybe education?), Skills (writing, etc). But we need to follow instruction: only include sections when posting has real specific content. We can combine similar. We have Pay: "The annual pay range for this full-time position is $180k-$200k + equity + benefits across all US locations (this position is 100% remote-US)." Also mention pay may vary based on factors. We have Benefits: detailed list under "Benefits + Perks". So we have Benefits section. Schedule: Not explicitly mentioned besides remote, but maybe "Work Flexibly" etc. Not a schedule like hours. No explicit schedule. So we should not create Schedule section unless posting actually states it. It does not state schedule like full-time, hours. It says full-time position, but not schedule details. Might consider "full-time" as schedule? The instruction: never create Pay/Schedule/Benefits sections unless posting actually states them. It does state pay and benefits. For schedule, it says "this position is 100% remote-US" and "Work Flexibly". That's more about work flexibility, not schedule. Could we treat as Schedule? Probably not; better to omit Schedule. We also have "About the role" maybe we can include a short paragraph about the role (the description before responsibilities). The posting includes a paragraph: "You’re a creative leader...". That's about the role. So we can put that under About the role. Now we need to strip boilerplate: remove Seed Health description at top? That's company overview, not about the role. Should we keep? The instruction: Preserve ALL substantive information; do NOT invent or summarize away detail. Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. The company overview at start is substantive info about the company, but not about the role. Should we keep? It might be considered part of the job posting; but the instruction about sections only includes certain headings. We could include it under About the role? But About the role is supposed to be about the role, not company. However we could still include a paragraph about the company under About the role? Might be okay but could be considered not specific to role. However we need to preserve all substantive info; we cannot discard company overview unless it's boilerplate. It's not boilerplate; it's description of Seed Health. So we need to include it somewhere. Perhaps we can create a section "About the company" but not in allowed headings. The instruction says use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It doesn't forbid other headings? It says use

for section headings (e.g. ...). Likely they expect only those headings. But we could embed company overview in a

before sections, not as a heading. That's allowed: we can have prose

not under a heading. The instruction: Use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). Use
  • for any list of duties/requirements/benefits, and

    for prose. So we can have a leading

    describing the company, then sections. We must not repeat job title as heading. No job title given explicitly; we can ignore. We must not put Job ID/requisition numbers as headings. We must remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. At the end there is a lot of scam warning and equal opportunity employer etc. Must remove those. Also remove lines like "Seed is an equal opportunity employer." etc. Also remove "Seed Health does not accept unsolicited resumes..." etc. Also remove the AI generated resumes note. Also remove the "Seed Health Is Committed To a Safe, Transparent, And Integrity-driven Hiring Process." etc. All that is boilerplate/scams. Remove. Also remove duplicated lines: maybe some repeated phrases. Now let's extract substantive content: Company overview paragraph: "Seed Health is a microbiome science company pioneering clinically validated innovations for gut and whole-body health. Our portfolio of gut-directed products is developed in collaboration with leading scientists and backed by human clinical research. We’re best known for DS-01® Daily Synbiotic—the #1 digestive health probiotic in the U.S.—trusted by millions of people for its benefits in and beyond the gut, including skin, immune, and heart health. We’ve since expanded our offerings to include PDS-08® for pediatric health, VS-01™ for vaginal health, and a new category of Co-Biotics for daily nutrition, energy, and sleep—each grounded in our commitment to scientific rigor, precision formulation, and impact across the body’s interconnected systems. Beyond the body, SeedLabs—our environmental research division—advances microbial solutions that restore biodiversity and support ecosystems affected by human activity. We’ve built a profitable DTC business with category-leading retention, grown revenue 5x in the last 36 months, and expanded our reach across new channels and markets. With a robust clinical pipeline and continued expansion into new areas of microbiome health, we’re building for scale—with integrity, care, and curiosity. Our work has been recognized by Fast Company (Most Innovative Companies, Brands That Matter, World Changing Ideas), TIME (Best Inventions), Forbes (America’s Best Startup Employers), and Inc. (Best in Business, Female Founder 100)—a reflection of the science behind our products and the stories we tell to bring them into the world. We’re a galaxy-class team of researchers, clinicians, designers, engineers, storytellers, and builders—each aligned in our belief in the transformative potential of the microbiome. If you’re a kindred dot-connector looking to shape the future of health, join us. seedhealth.com seed.com luca.bio" We could keep that as a

    . Then the role description: "You’re a creative leader. You can see the tiniest seed of an idea and help a creative team nurture it into existence. Your feedback is considered, clear and actionable. You put a premium on the most thoughtful and guiding notes - tuning your approach to meet the needs of the creative team. You are a champion of a diverse team, helping them make the best work possible by actively listening, communicating and removing any blockers that emerge along the way. When we say TED meets Vox meets The Hustle meets Carl Sagan meets VICE, you know what we mean. You are curious. You could wake up every day with the mission to make science accessible and cool (while also fully understanding the importance of integrity and the nuance of precision). You’re a writer by trade. You’ve told a lot of stories, written a lot of taglines, scripts, captions, and subject lines. You’re ready for something that satisfies and expands and piques your intellect, your interpersonal talents, and of course, your microbiome. This is a leadership role reporting to the SVP, Creative. And an opportunity to do amazing work alongside a wonderful assemblage of talented and kind human beings." We can put that under

    About the role

    as prose. Then responsibilities: "What You’ll Do Create Big Ideas: You’ll be a catalyst for big thinking. Sometimes leading with creative foundations. Sometimes rolling up your sleeves and getting in there. Lead: You’ll mentor and guide your creative team to their best work. And put a premium on their growth and development. The Brand: You’ll be a guardian of the brand’s creative standards - tone, voice, look, feel, vibe. Striving for consistency and awesomeness across touchpoints.Collaborate: You’ll serve as a cross-functional partner working directly with Organic, Growth, Product, Product Marketing, etc. You’ll operate across channels. Multi-Channel: Oversee advertising and design projects in all its forms. You’ll have a key role in our social channels. Standard Operating Procedure: Good to each other. Hard on the work." We need to format as
    • each duty. Could split each bullet. Let's list: - Create Big Ideas: You’ll be a catalyst for big thinking. Sometimes leading with creative foundations. Sometimes rolling up your sleeves and getting in there. - Lead: You’ll mentor and guide your creative team to their best work. And put a premium on their growth and development. - The Brand: You’ll be a guardian of the brand’s creative standards - tone, voice, look, feel, vibe. Striving for consistency and awesomeness across touchpoints. - Collaborate: You’ll serve as a cross-functional partner working directly with Organic, Growth, Product, Product Marketing, etc. You’ll operate across channels. - Multi-Channel: Oversee advertising and design projects in all its forms. You’ll have a key role in our social channels. - Standard Operating Procedure: Good to each other. Hard on the work. We'll put under

      Responsibilities

      . Then Who You Are section: includes Experience, Skills, The People, Communication, Culture, Production. We could split into Requirements (Experience), Qualifications (maybe none), Skills (writing, etc). But we have explicit "Experience: Ten-plus years experience - either agency or brand-side - with a portfolio that’s filled with original thinking, immaculate craft and audacious swings." That's experience requirement. "Skills: You’re an excellent writer. A writer’s writer. Big on craft, a conscientious editor, a headline machine. You have range - able to go long when necessary." "The People: You operate from a place of empathy. You’re generous with your time. You’re deeply invested in the professional growth and personal wellbeing of your people." "Communication: You strive for clarity. And consistent connection. You put a premium on relationships. You strive to bring people together." "Culture: You’re curious. You’re dialed into what’s happening in culture. You’re tuned into the zeitgeist." "Production: You’re production savvy - from quick turn low budget affairs to brand campaigns.Comfortable moving from macro to micro—no project is too small to tackle with positivity." We could treat these as Requirements/Qualifications/Skills. Since we have separate headings possible: Requirements, Qualifications, Skills. We could put Experience under Requirements, Skills under Skills, and the rest (People, Communication, Culture, Production) maybe under Qualifications? Or we could combine them into a single "Requirements" section with lists. But instruction: prefer a few substantive sections over many thin ones. So maybe we combine Experience, Skills, People, Communication, Culture, Production into a single "Requirements" section

Similar jobs

Creative Director, Copy

Omnicom Health Medical CommunicationsNew York, NY· 3 mo ago
Marketing$150k–$158k/yrapply on interpublic.wd5.myworkdayjobs.com

Creative Director, Copy

McCannNew York, NY· 2 mo ago
Marketing$180k–$200k/yrapply on interpublic.wd5.myworkdayjobs.com

Creative Director, Copy

Invisible DynamicsLos Angeles, CA· 1 mo ago
Marketing$150k–$160k/yrapply on invisibledynamics.com