Creative Director
Brand Overhaul
Lead a comprehensive rebrand of PolyAI — from positioning and visual identity to brand voice, messaging architecture, and design system — fit for a Series D enterprise AI company competing with Salesforce, Genesys, and Five9 in the boardroom.
Develop a brand that makes the abstract tangible: helping enterprise buyers (CX leaders, IT executives, CFOs) understand, trust, and feel excited about voice.
Build and maintain a scalable brand system — guidelines, component libraries, templates — that enables consistency across a fast-moving, globally distributed org.
Own the creative expression of PolyAI across all touchpoints: website, sales collateral, product UI, events, analyst presentations, social, and video.
AI-Augmented Design Practice
Build an AI-forward creative team and workflow — using generative AI tools (Midjourney, Runway, Adobe Firefly, and emerging tools) to accelerate production, expand creative range, and prototype faster without sacrificing quality.
Develop standards and guardrails for AI-assisted creative work: when to use it, how to quality-control it, and how to maintain brand integrity as tooling evolves.
Stay at the leading edge of AI-in-design: evaluate new tools continuously and bring your team along as the field moves.
Translate PolyAI's core technology — human-sounding AI, natural conversation, real-time dialogue — into visual and conceptual metaphors that resonate with enterprise buyers who've never seen it before.
B2B and Enterprise Creative
Develop campaign creative for complex, multi-stakeholder B2B buying journeys — from awareness through to late-stage sales enablement.
Partner with Product Marketing to translate technical capabilities (ASR, LLM hallucination reduction, Agent Studio) into compelling, buyer-relevant narratives.
Create high-impact sales assets: pitch decks, one-pagers, case study formats, RFP-response templates, and executive-level leave-behinds.
Build the creative foundation for PolyAI's presence at industry conferences and tradeshows (CCW, Enterprise Connect, Gartner, etc.) — from booth design to keynote decks.
Team Building and Leadership
Hire, build, and manage a remote-first creative team across design, copy, motion, and video — including a mix of FTEs and agency/freelance relationships.
Establish creative operations infrastructure: briefing process, asset management, review cadence, and production workflows that keep a lean team moving fast.
Mentor and develop individual contributors; build a team culture that prizes both craft and velocity.
Act as creative partner and thought leader to the wider business — running creative reviews, presenting work to executives, and pushing back when business needs and creative quality are in tension.