Creative Director

Description

Full Swing is a leader in sports technology, delivering industry-leading golf simulators and launch monitors trusted by top athletes like Tiger Woods, Jon Rahm, and Jordan Spieth. We blend cutting-edge hardware and software to bring golf to life like never before.

About the role

The Creative Director will lead the strategic and creative development of the Full Swing brand across all touchpoints, from professional athletes to tech enthusiasts. They will define and elevate the brand identity, direct high-impact campaigns, and guide UI/UX for our simulator software and companion apps.

Responsibilities

• Define and elevate the Full Swing brand identity across all channels—digital, print, in-product, and experiential.
• Direct high-impact marketing campaigns, product launches, and brand partnerships (e.g., PGA Tour, athlete endorsements).
• Collaborate closely with product, engineering, and marketing teams to align visual storytelling with product strategy and business goals.
• Create engaging multimedia content including video, social media assets, digital ads, and simulator experiences.
• Guide UI/UX direction for our simulator software and companion apps, ensuring world-class design and functionality.
• Manage and mentor a multidisciplinary creative team, fostering innovation, accountability, and excellence.
• Own relationships with external creative partners, agencies, and production vendors.
• Monitor performance and iterate based on creative KPIs, user feedback, and brand metrics.
• Perform other duties as assigned.

Requirements

• Bachelor’s degree in Graphic Design, Fine Arts, Marketing, or a related field required.
• 8+ years of experience in creative leadership roles, preferably in sports tech, entertainment, or consumer electronics.
• Strong portfolio demonstrating work across branding, video, product UI, and integrated campaigns.
• Proficiency in Adobe Creative Suite, Figma, and motion/video editing tools.
• Strategic thinker with strong storytelling, conceptual, and executional skills.
• Comfortable presenting to executives, athletes, and external stakeholders.
• Passion for golf, sports, or interactive technology is highly desirable.

What Will Make You a Rockstar

Background or passion in golf, sports technology, or premium consumer products.

What We Offer

• Comprehensive Benefits Package – Medical, dental, and vision coverage, plus more.
• 401(k) with Company Match – Up to 4% contribution match.
• Paid Time Off – Generous PTO and paid holidays.
• Supportive Work Environment – A relaxed, non-corporate atmosphere.
• Team Culture – Engaging team bonding events and activities.
• Onsite Wellness – Access to a personal trainer and gym facilities for a healthy work-life balance.