Creative Director
About the role
Acrisure is seeking a Creative Director to build and lead the creative function that will define how Acrisure looks, speaks, and shows up in the world. This is a foundational hire, reporting directly to the CMO, for a company that has scaled to nearly $5 billion in revenue and is now ready to build the brand that reflects its ambition.
Responsibilities
Own Brand Identity & Visual Systems
Define Acrisure's brand identity - visual language, design system, typography, color, motion, voice, and tone - building a coherent creative foundation that scales across products, markets, and audiences.
Own Acrisure's web experience as a living brand touchpoint - leading the initial redesign and continuing to evolve it, so it reflects the scale, sophistication, and ambition of the business over time.
Establish brand standards, guidelines, and governance frameworks that enable internal teams, business-unit marketing teams, and external partners to produce on-brand work consistently and at speed across the organization.
Bring craft and intentionality to every brand touchpoint, from executive presentations and event experiences to social content and sales collateral.
Lead creative strategy & storytelling
Develop compelling brand narratives that make Acrisure's complex, multi-product portfolio accessible, differentiated, and memorable across audiences - from enterprise buyers to individual clients.
Partner with the CMO to shape Acrisure’s brand strategy and translate it into creative strategy, then translate creative strategy into exceptional work.
Lead creative for flagship events, sponsorships, and high-visibility brand moments.
Extend creative ownership into integrated demand generation campaigns, performance creative, and full-funnel marketing programs.
Build & Lead the Creative Organization
Build and lead a multi-layer creative organization including senior leaders across disciplines (e.g. design, content, production).
Oversee the ecosystem of agency relationships aligned to enterprise strategy, ensuring external partners deliver work that meets Acrisure's standards and strategic goals.
Partner closely with Marketing, Product, Communications, and Revenue leadership to ensure creative is aligned with business priorities across every stage of growth.
Define and implement the creative operating model, establishing how the enterprise creative function works alongside business-unit and regional teams to deliver consistent, high-quality work at scale.
Build repeatable creative workflows and production systems that allow the team to scale output without sacrificing quality.
Requirements
15+ years of creative experience across agency and in-house environments, with a portfolio demonstrating both design craft and brand strategy at scale.
Proven track record of building or significantly elevating a brand - from visual identity and web to campaigns and experiential.
Experience leading and growing creative organizations, including hiring, mentoring, and developing diverse creative talent.
Ability to operate at the C-suite level - translating executive vision into creative strategy, and creative strategy into exceptional, measurable work.
Deep fluency across creative disciplines: brand identity, visual design, copywriting, motion, digital, and experiential, whether you produce it yourself or direct those who do.
Experience managing agency and vendor ecosystems, knowing when to build in-house versus bring in outside expertise, and a deep understanding of how creative teams operate — with the ability to identify when processes need to evolve and the leadership to drive that change.
A builder's mindset — able to create structure from scratch in a fast-moving, high-growth, multi-product B2B environment.
Qualifications
Proven track record of building or significantly elevating a brand - from visual identity and web to campaigns and experiential.
Ability to operate at the C-suite level - translating executive vision into creative strategy, and creative strategy into exceptional, measurable work.
Deep fluency across creative disciplines: brand identity, visual design, copywriting, motion, digital, and experiential, whether you produce it yourself or direct those who do.
Experience managing agency and vendor ecosystems, knowing when to build in-house versus bring in outside expertise, and a deep understanding of how creative teams operate — with the ability to identify when processes need to evolve and the leadership to drive that change.
A builder's mindset — able to create structure from scratch in a fast-moving, high-growth, multi-product B2B environment.
Skills
Proven track record of building or significantly elevating a brand - from visual identity and web to campaigns and experiential.
Ability to operate at the C-suite level - translating executive vision into creative strategy, and creative strategy into exceptional, measurable work.
Deep fluency across creative disciplines: brand identity, visual design, copywriting, motion, digital, and experiential, whether you produce it yourself or direct those who do.
Experience managing agency and vendor ecosystems, knowing when to build in-house versus bring in outside expertise, and a deep understanding of how creative teams operate — with the ability to identify when processes need to evolve and the leadership to drive that change.
A builder's mindset — able to create structure from scratch in a fast-moving, high-growth, multi-product B2B environment.
Benefits
Pay Details: The base compensation range for this position is $204,765 - $277,035. This range reflects Acrisure's good faith estimate at the time of this posting. Placement within the range will be based on a variety of factors, including but not limited to skills, experience, qualifications, location, and internal equity. Candidates should be comfortable with an on-site presence to support collaboration, team leadership, and cross-functional partnership.
Employee Benefits: We offer our employees a comprehensive suite of benefits and perks, including:
Physical Wellness: Comprehensive medical insurance, dental insurance, and vision insurance; life and disability insurance; fertility benefits; wellness resources; and paid sick time.
Mental Wellness: Generous paid time off and holidays; Employee Assistance Program (EAP); and a complimentary Calm app subscription.
Financial Wellness: Immediate vesting in a 401(k) plan; Health Savings Account (HSA) and Flexible Spending Account (FSA) options; commuter benefits; and employee discount programs.
Family Care: Paid maternity leave and paid paternity leave (including for adoptive parents); legal plan options; and pet insurance coverage.
This list is not exhaustive of all available benefits. Eligibility and waiting periods may apply to certain offerings.
Acrisure is an Equal Opportunity Employer. We consider qualified applicants without regard to race, color, religion, sex, national origin, disability, or protected veteran status.