Coordinator, partnership Activation & Fulfillment
United States Hockey League (USHL) · West Des Moines, IA · 3 days ago
OTHRFull-time
Responsibilities
- Manage a portfolio of assigned sponsorship accounts, including the planning and execution of sponsors’ contractual elements, such as traditional media assets, in-market promotions, in-arena activation, hospitality, experiential, and community programs.
- Develop and deliver effective and measurable sponsorship platforms for sponsors by managing expectations, communicating timelines, and ensuring contractual asset fulfillment.
- Use a variety of methods and resources to creatively engage with and enhance partner relationships, using industry knowledge and brand awareness to overcome challenges, create business opportunities, and exceed company objectives.
- Work with other team members to develop a template and plan per sponsor to demonstrate ROI and ROO of marketing partnership initiatives and oversee development of mid-year and year-end partnership recaps and case studies.
- Manage internal and external partner expectations on processes, timelines, approvals, and deadlines.
- Aid in partnership renewal and identify incremental revenue opportunities amongst existing partners of the Des Moines Buccaneers hockey team.
- Serve as an on-site point of contact for all partnership activations with the Des Moines Buccaneers hockey team.
- Regularly prepare research/market awareness to stay updated with current partner news, industry trends, and research activation concepts for partners as needed.
- Work with the business development team on key category and platform ideation for prospects.
- Maintain accurate reporting processes, CRM database, procedures, and partner database management.
- Provide a high-level weekly report indicating the status of all current partner and department administrative action items to the Senior Director of Sales.
- Contribute directly to overall department revenue goals through current sponsor partnership renewals and upsell opportunities.
- Collaborate with internal departments (such as legal, finance, hospitality, etc.) on partner needs.
Qualifications
- Bachelor's Degree from an accredited college or university with major coursework in Partnership Marketing, Public Relations, Communications, Hospitality/Sports Management, Business, or a related field is preferred.
- One to two years of related experience with partnerships preferred.
- Basic knowledge and interest in sponsorship advertising and events.
- Understanding of the concept of advertising.
- Basic knowledge of social media platforms (Facebook, Instagram, Twitter, etc.).
- Working knowledge of Word, Excel, and Canva.
- Previous event or entertainment partnership experience is a plus.
- Excellent writing and verbal communication skills.
- Well-organized with the ability to prioritize and handle multiple assignments.
- Flexibility to work evenings, weekends, and event days as assigned.
- Team player who is creative and a proactive problem solver.