Coordinator, Marketing and Communications

Primary Location: 2800 E. Spring Creek Parkway, Plano, Texas, 75074

About the role

As a member of the district’s communications team, this role advises campus leadership and provides communications strategy, expertise, and support throughout the institution by creating communications content to promote Collin College, its events and programs, for all audiences through written publication, photography, videography, and digital content.

Responsibilities

• Develop relationships throughout the college community to solicit content and story ideas to promote college offerings and events.
• Serve as a creative consultant to campus leadership for marketing and communication strategies and needs.
• Create feature content through strong writing skills in AP style within established deadlines for inclusion in college publications, social media, collateral, internal communications, and other platforms.
• Initiate concept and write ad copy for digital and print media campaigns.
• Identify video opportunities, plan and direct video segments, and recruit talent for video productions shared with the college’s various audiences.
• Assist in the pre-production (researching, interviewing, and scriptwriting) and production (planning, coordinating, and editing) of publications, college videos, and other digital content with our team.
• Support the planning, organization, and execution of special events, including, but not limited to speaker events, graduation and pinning ceremonies, groundbreakings, and ribbon-cuttings.
• Collect and draft editorial content and proofread for specialized publications such as the monthly president’s report, external publications, e-newsletters, board of trustees’ update, and online blogs.
• Assist with media campaigns on behalf of the district, including research, writing, and distributing news releases to promote the college and its initiatives.
• Assist with media relations and serve as a resource and on-camera, as needed.
• Perform other duties as assigned.
• Perform all duties and maintain all standards in accordance with college policies, procedures, and Core Values.

Requirements

• Bachelor's degree in communication, public relations, journalism, or a related field from an accredited institution.
• Five (5) years of related experience.

This position is Security Sensitive, therefore, candidates will be subject to a criminal background check.

Skills

• Knowledge of AP style
• Knowledge of digital platforms
• Knowledge of social media
• Knowledge of online marketing
• Knowledge of marketing principles
• Video skills
• Creative news and feature writing skills
• Proofing and editing skills
• Organization and time management skills
• Interpersonal skills
• Project management skills
• Interviewing skills
• Ability to guide, direct, and motivate direct reports, including setting performance standards and monitoring performance
• Ability to establish and maintain effective working relationships
• Ability to communicate effectively, both orally and in writing
• Ability to research and write press releases, news and feature stories
• Ability to serve as project manager
• Ability to serve as editor
• Ability to work in a fast-paced environment with minimal supervision

Physical Demands

Light Work - Exerting up to 20 pounds of force occasionally, up to 10 pounds of force frequently, and/or a negligible amount of force constantly having to move objects. Positions in this class typically require talking, hearing, seeing, grasping, standing, walking, and repetitive motions. Relatively free from unpleasant environmental conditions or hazards. Office environment. Little physical effort required.

Pay

Compensation is determined based on experience, with a hiring range of $59,472.00 to $72,527.00.

Schedule

Full time