Coordinator, Communications
About the role
This position works within the Student Affairs communications team along with the Public Relations and Marketing teams in a fast-paced, dynamic environment to advance the vision of Student Affairs and support strategic goals. This role plays a key part in shaping how Student Affairs tells its story, engages students, and advances divisional priorities. The coordinator collaborates in a cross-divisional and cross-institutional approach to support the development, coordination and execution of strategic marketing and communications initiatives. The coordinator will take a student-centered approach to promote programs, services and resources that contribute to a supportive, engaging campus environment. Through intentional messaging, content creation, and brand alignment, this role helps enhance the student experience, increase awareness and support the holistic success of students.
Responsibilities
- Coordinate content development and production for assigned division communications and promotional projects.
- Develop and edit clear, engaging, and grammatically correct messaging for a variety of media including print collateral, digital assets, web pages, emails, etc.
- Assist with development of press releases.
- Assist with creating, preparing, scheduling and publishing assigned content on division social media accounts.
- Create and assist with multimedia assets.
- Effectively partner with Public Relations and Marketing, Govs Print, licensing, and other university communications teams.
- Ensure communications are consistent with university and division branding, voice, style, accessibility standards, procedures and guidelines.
- Assist with regular maintenance and updates of webpages.
- Assist with the development and implementation of communications campaigns that increase awareness of and engagement with Student Affairs programs, services and initiatives.
- Strengthen consistency and alignment of divisional messaging across platforms.
- Maintain project tracking information and compile monthly reports on communications team project volume, completed work and progress on team projects by established deadlines.
- Maintain project management documents, shared communication assets, files and related documentation to support project coordination and continuity.
- Evening and weekend work may be required at times.
- Maintain regular communications with the director regarding project status, priorities, deadlines, emerging issues and opportunities to improve communications processes to fulfill goals.
- Openly collaborate and participate with Student Affairs communications team.
- Collaborate with division departments on communications requests.
- Effectively manage job related priorities and deadlines for deliverables.
- Participate in related professional organizations for continuing development and other professional development opportunities.
- Participate in and support division-wide activities, programs and initiatives as appropriate.
- Other projects and duties as assigned.
Skills
- Integrity, kindness, creativity, innovation, along with the capacity to inspire others.
- Ability to serve with agility; important to lead, listen, and serve with a high level of energy.
- A commitment to practicing open communication and inspiring trust.
- Desire to collaborate with colleagues and engage in a culture that rewards teamwork.
- Demonstrated sincere enjoyment from working in support of students.
- Knowledge of marketing, public relations and communications principles, practices and techniques for engaging diverse audiences.
- Strong verbal and written communication, editing and proofreading skills with attention to detail.
- Knowledge of accessibility standards and their application to communication materials.
- Knowledge and application of Associated Press style and established university and division branding, style and communication guidelines.
- Proficiency with digital design and multimedia software.
- Ability to effectively use web technology, Adobe Creative Suite, Microsoft Office, Basecamp and other related software platforms.
- Ability to develop effective, audience-centered promotional materials and digital content.
- Ability to work independently and collaboratively in a fast-paced environment and adapt to shifting priorities.
- Ability to manage and meet competing priorities and deadlines.
- Ability to provide guidance and day-to-day direction to student interns or student assistants.
Qualifications
- Bachelor’s degree in communications, public relations, marketing, or related field.
- At least one (1) year of relevant experience in communications, marketing, public relations, or related area.
- Master’s degree in communications, public relations, marketing, or related field (preferred).
- At least two (2) years of progressively relevant experience in communications, public relations, marketing, or related area (preferred).