Content Strategy Manager

Job Summary

The Content Strategy Manager role is responsible for developing and owning the overall content strategy, translating product insights, customer knowledge, and Sales inputs into clear, consistent messaging. This information is utilized across Marketing, Sales enablement, campaigns, events, customer-facing materials, and internal-facing content where applicable.

Reporting Relationship

Reporting to the Director, Marketing, this role operates within general business hours of Monday through Friday 8 am to 5 pm CST. This hybrid role requires four on-campus days per week, with specific days varying based on departmental policy and business need. Generally, all positions may be fully performed on-campus in Mission, KS.

Scope of the Role

• Own and lead the content strategy function, translating product knowledge, customer insights, market context, and Sales input into clear, reusable messaging and content priorities
• Create and maintain messaging frameworks and content systems to support campaigns, events, Sales enablement, customer proof, and digital channels
• Create and refine go-to-market content across multiple formats channels, including Sales materials, campaign assets, web content, event messaging, and customer-facing materials
• Partner with Product Marketing, Sales, Marketing leadership, and subject matter experts to align content priorities, validate messaging accuracy, and support business needs
• Conduct interviews with customer, Sales, Product Marketing, and subject matter experts to develop stories, proof points, case studies, testimonials, and reusable messaging inputs
• Use AI-assisted tools and repeatable workflows to improve content development efficiency, quality, and consistency while maintaining accuracy and brand voice
• Evaluate content usage, performance, and feedback to improve messaging effectiveness and recommend content updates
• Perform other duties as assigned

Required Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related field preferred
• 4+ years of experience in content strategy, content marketing, or a related role in a B2B environment
• Proven ability to develop content strategies and translate complex concepts into clear, customer-focused messaging
• Experience supporting go-to-market initiatives, including campaigns, product launches, and Sales enablement
• Experience creating customer-facing content such as case studies, Sales materials, campaign assets, and digital content
• Experience interviewing customers, Sales team members, product stakeholders, or subject matter experts to develop accurate messaging, proof points, and customer-facing content
• Ability to build scalable content systems and frameworks, rather than producing one-off deliverables
• Familiarity with AI content tools and modern content workflows
• Strong collaboration skills with the ability to work cross-functionally across multiple teams
• Strong attention to detail and organizational skills, with the ability to manage multiple priorities in a fast-paced environment
• Excellent verbal and written communication skills, with the ability to tailor messaging to diverse audiences and stakeholders
• Demonstrated ability to represent the organization professionally in all interactions

Preferred Qualifications

• Experience creating content for complex B2B technology, healthcare, pharmacy, or enterprise software organizations
• Knowledge of ScriptPro products and services

Benefits

• Health: Medical, Dental, Vision, Short-Term Disability, Company Paid Life Insurance & Long-Term Disability, 24/7 on campus Gym, and Vitality Wellness Program that helps lower your premium costs
• Well-being: Paid Time Off (PTO), Parental Leave, nine (9) paid holidays, paid volunteer hours, Employee Assistance Program, company-sponsored events and team-building activities, 401(k) Retirement Plan with company match, financial investment services, employee discounts on products and services.