Content & Social Contractor, FloElite

About the Role

FloSports is seeking a Content & Social Contractor to support FloElite, our destination for CrossFit and functional fitness competition. This hands-on role requires a deep understanding of the CrossFit community and the ability to transform live competitions, athletes, and storylines into engaging social content that grows our audience and drives viewership on FloElite.

Responsibilities

• Own day-to-day content ideation and publishing for FloElite social channels.
• Build content plans around major CrossFit competitions, athletes, and storylines to drive viewership and subscription signups.
• Identify compelling narratives before live events and create content that encourages fans to watch.
• Cover live events in real-time by identifying key moments, clipping competition footage, and publishing social content throughout the event.
• Work with additional FloSports support during larger live events.
• Maximize live event assets by creating highlights, short-form clips, athlete-focused content, compilations, and other formats to extend event lifespans.
• Maintain a consistent social presence between events with athlete stories, competition storylines, evergreen content, archival footage, trends, and other CrossFit-related material.
• Find creative ways to keep FloElite relevant during gaps in the live competition schedule.
• Help establish athletes, rivalries, and narratives that make FloElite events must-watch.
• Develop social-first concepts to reach both highly engaged CrossFit fans and broader fitness audiences.
• Travel to selected FloElite events for on-site coverage and additional content capture.
• Create original video content when opportunities and resources allow.
• Coordinate with FloSports teams on event priorities, assets, marketing needs, and promotional plans.

Knowledge, Skills, and Abilities

• Deep knowledge of CrossFit, functional fitness competition, athletes, events, and the broader community.
• Strong understanding of CrossFit fan interests, including athletes, rivalries, and storylines that drive engagement.
• Experience creating social-first sports content, particularly short-form video and real-time event coverage.
• Ability to identify and quickly turn compelling live competition moments into engaging social content.
• Instincts for building anticipation and narratives around live events.
• Experience independently managing social content from ideation to publication.
• Strong video instincts and understanding of what makes clips, highlights, or social moments perform well.
• Comfort working independently and owning a vertical’s social presence without extensive support.
• Ability to stay creative and productive during periods with fewer live events.
• Willingness to work nights and weekends for live competition coverage.
• Willingness to travel for selected FloElite events.
• Video shooting and editing experience is a plus.

Bonus

This contract role requires consistent weekly support, with increased workload around major FloElite events. The contractor is expected to maintain an active social presence throughout the calendar.

Our Commitment to Diversity

At FloSports, we are united by our passion for sports and our mission to unite communities around underserved sports. We are committed to building a fair, equal, and inclusive workplace where everyone can grow to their fullest potential.

Benefits

• Recognized as a Top Workplace by the Austin-American Statesman for three consecutive years.
• Flexibility at work, allowing control over professional and personal schedules.
• All-hands events hosted in Austin, Texas.
• Annual equity awards for top performers.
• Competitive medical, dental, and vision plans.
• Company-paid short-term disability, long-term disability, and life insurance.
• Generous 401(K) company match, vested immediately.
• Progressive parental leave policies.
• Flexible paid time off.
• Hack-a-thons and team-building events.
• Company donations to youth teams and leagues coached by employees.
• Stocked snack bar, catered lunches, and weekly breakfast tacos.