Jobs · Marketing · California

Content Marketing & Social Media Specialist – AI Consumer Apps

Baidu USA · Mountain View, CA · 1 wk ago
Marketing$35–$40/hrFull-time

Location: Mountain View, California · Contractor, On-site (4+ days/week)

About the role

We're building a brand-new AI voice productivity app that transforms natural speech into polished communication across desktop and mobile. We're looking for a creative, hands-on Content Marketing & Social Media Specialist to grow our brand presence, create engaging content, and drive user acquisition in the US market.

Responsibilities

  • Develop and execute content strategies across X (Twitter), LinkedIn, Reddit, YouTube, TikTok, and other relevant platforms.
  • Create engaging social posts, short-form videos, product demos, tutorials, and AI-related content to drive organic growth.
  • Build and engage with AI communities, influencers, and creators to increase brand awareness and user engagement.
  • Support product launches, including Product Hunt, creator partnerships, and user acquisition experiments.
  • Stay on top of emerging AI products, viral trends, and competitor strategies to identify new content and growth opportunities.
  • Work with Product, Design, and Engineering teams on product positioning, messaging, and marketing campaigns.

Requirements

  • Fluency in written and spoken Mandarin is required, along with strong fluency in English communication skills.
  • 1–3 years of experience in content marketing, social media marketing, growth marketing, or consumer app marketing.
  • Hands-on experience managing social media accounts and creating engaging content, especially on X, LinkedIn, and Reddit.
  • Strong understanding of consumer AI trends, including AI productivity, voice apps, AI image/video generation, and AI coding tools.
  • Excellent writing, storytelling, and communication skills, with the ability to independently create and publish content.
  • Creative, proactive, data-driven, and comfortable working in a fast-paced startup environment.

Culture fit

We're looking for someone who is passionate about AI, self-motivated, eager to learn, and excited to work with a small, ambitious team. You enjoy experimenting with new ideas, taking ownership, and turning creative concepts into results.

Benefits

  • Work on an exciting new AI consumer product.
  • Opportunity to shape our brand and growth strategy from day one.
  • Free lunch and dinner every workday at our Mountain View office.

Pay

Compensation: $35–$40/hour, negotiable based on experience.

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