Content Marketing Manager, Organic Growth (SEO & AEO)

The Content Marketing Manager, Organic Growth (SEO & AEO) role is based in the United States and is being managed by a partner company on behalf of a leading technology platform serving the app economy.

About the role

You will shape the voice, visibility, and market influence of the platform by developing compelling narratives, creating thought-provoking content, and driving organic growth through strategic content distribution, SEO, and Answer Engine Optimization (AEO) initiatives. You will work in a remote-first and highly collaborative environment, transforming industry trends, research insights, and company milestones into impactful stories that resonate with developers, founders, and technology leaders.

Responsibilities

• Build brand authority and organic growth by creating impactful narratives, driving thought leadership initiatives, and ensuring consistent external communication across multiple channels.
• Create compelling content that explains complex industry shifts and provides actionable insights to target audiences.
• Own external communications for company announcements, milestones, executive thought leadership, and strategic initiatives.
• Partner with cross-functional teams to amplify product launches and connect company developments to broader market narratives.
• Lead content distribution strategies, including social media storytelling, outreach initiatives, selective media engagement, and influencer collaboration.
• Establish and maintain a consistent brand voice across all external communications and content assets.
• Build and strengthen social presence by producing opinion-driven content that positions the organization as a trusted industry authority.
• Collaborate with content, product marketing, research, and leadership teams to maximize the reach and impact of major reports and campaigns.
• Monitor industry trends, competitor activity, and audience interests to identify opportunities for relevant and timely content.
• Develop scalable processes for reactive content creation and narrative development in response to industry events.
• Measure and optimize content performance, audience engagement, and organic growth initiatives.

Requirements

• Experienced content and communications professional with exceptional writing skills, strong strategic thinking, and a passion for technology, developer ecosystems, and organic audience growth.
• 7+ years of experience in content marketing, brand communications, editorial, public relations, or related fields.
• Strong understanding of SEO principles, organic growth strategies, and content distribution best practices.
• Familiarity with Answer Engine Optimization (AEO) and evolving search behaviors across AI-powered discovery platforms.
• Deep interest in technology, developer tools, mobile ecosystems, or related B2B technology sectors.
• Experience developing company narratives, thought leadership programs, and brand positioning initiatives.
• Strong editorial judgment with the ability to identify relevant topics and respond quickly to industry developments.
• Experience amplifying content through social channels, media outreach, and strategic distribution initiatives.
• Ability to interpret research findings and transform data into compelling stories and audience-focused messaging.
• Strong communication and collaboration skills, with experience working cross-functionally with marketing, product, and leadership teams.
• Experience writing for technical audiences such as developers, founders, and product leaders is highly desirable.
• Comfortable leveraging AI tools to support research, content ideation, and workflow efficiency while maintaining strong editorial oversight.
• Self-motivated, highly organized, and able to thrive in a fully remote and fast-paced environment.

Benefits

• Competitive compensation package with equity participation in a high-growth technology company.
• Long-term equity benefits, including an extended exercise window for vested stock options.
• Fully remote and flexible work environment within the United States.
• Generous paid time off, with approximately 4-5 weeks of suggested annual leave to support well-being and work-life balance.
• Home office setup stipend to create a productive remote workspace.
• An annual learning and development budget to support continuous professional growth.
• Opportunity to work alongside a globally distributed and highly collaborative team.
• Significant ownership and influence over brand narrative, thought leadership, and organic growth strategies.