Content Creator

Why Join Us

We're hiring an onsite Content Creator who can capture the heart and soul of what we do. From high-impact video clips on TikTok to long-form stories on YouTube, you’ll create compelling content that showcases the raw energy of Western Welding Academy—and drives engagement across all our digital channels.

This is more than a creative role—it’s a frontline position in our mission to reignite respect for skilled trades.

Responsibilities

• Create, film, edit, and publish engaging content for TikTok, Instagram, YouTube, Facebook, and other platforms
• Capture video of student life, welding demos, tutorials, testimonials, and events
• Produce written and visual content for blogs, email campaigns, web pages, and marketing collateral
• Rapidly implement new platform trends, tools, formats, and sounds
• Maintain a minimum two-week pipeline of content ready to publish
• Manage daily content posting across platforms
• Repost influencer content and tag collaborators appropriately
• Engage with followers—respond to comments and direct messages
• Monitor discussions and maintain a positive, respectful brand environment
• Work closely with marketing and creative teams to align content with strategic goals
• Provide creative input and participate in brainstorms
• Communicate timelines, progress, and content needs clearly and proactively
• Proofread and review all content for accuracy, clarity, and brand consistency
• Monitor content performance using platform metrics and analytics
• Use performance data to refine and improve content strategy

Qualifications

• High school diploma or GED required
• Strong desire to be part of a team making a difference in building a better generation
• Nice to have:
• 0-3 years of experience in social media content creation or a similar field
• Deep understanding of major platforms: TikTok, YouTube, Facebook, Instagram, Snapchat, LinkedIn, etc.
• Strong skills in video editing, storytelling, and platform-specific trends

Physical and Work Requirements

• Ability to lift and carry up to 30lbs
• Work includes both physical activity (shooting, staging) and desk work (editing, publishing)
• Office-based with occasional travel for off-site shoots or events
• Schedule: Monday–Friday, 7:00 AM – 5:00 PM (occasional Saturdays based on business needs)